18 website updates to consider before reopening after COVID-19

Posted by Bloomtools Canada on 23 September 2020
18 website updates to consider before reopening after COVID-19
Canadian businesses are starting to re-open again and now it's time to update your website with the information necessary to facilitate a suc...
Posted in:Search Engine OptimizationBusiness DevelopmentCustomer Engagement   Comments

What is Retargeting and Should You Be Leveraging It?

Posted by Bloomtools Canada on 11 September 2020
What is Retargeting and Should You Be Leveraging It?
Retargeting, also known as remarketing, is a marketing technique used to recapture the attention of people who have shown interest in your produc...
Posted in:Search Engine MarketingOnline Marketing   Comments

What is E-A-T? (and Why it's important for SEO)

Posted by Bloomtools Canada on 28 August 2020
What is E-A-T? (and Why it's important for SEO)
What Does the E-A-T Acronym Stand For? The E-A-T acronym stands for Expertise, Authority and Trust, and was created by Google. Your website...
Posted in:Search Engine MarketingSearch Engine OptimizationInternet MarketingBusiness Development   Comments

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The Top Five Reasons For Why Your Marketing Strategy Needs A Thank You Page

Posted by Bloomtools Canada on 22 June 2023
The Top Five Reasons For Why Your Marketing Strategy Needs A Thank You Page
When a visitor completes a particular action on a website, such as filling out a form, signing up for a newsletter, or completing a purchase, a tha...
Posted in:Content MarketingNewsWebsite PerformanceLead Generation   Comments

Growth Hacker Marketing: The Future Of Modern Marketing

Posted by Bloomtools Canada on 11 June 2023
Growth Hacker Marketing: The Future Of Modern Marketing
Between work and personal notifications on our laptops, smartphones and apple watches, sending marketing messages through modern-day technology is ...
Posted in:Content MarketingNewsSearch Engine MarketingInternet MarketingOnline Marketing   Comments

Understanding Secondary CTAs: Everything You Need to Know

Posted by Bloomtools Canada on 26 April 2023
Understanding Secondary CTAs: Everything You Need to Know
How do Secondary CTAs work?A secondary CTA is a call-to-action that provides an alternative conversion opportunity or action to the primary action ...
Posted in:WebsiteWeb Development   Comments
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