CLIENT: XLNC RESIDENCES

XLNC Residences is a property management company located in Detroit, Michigan.  XLNC had no website prior to working with Bloomtools. Their goal was to have a website built that would look professional, and showcase the properties and pricing.  Additionally, they needed to rent out all the apartments located on the three properties by getting interested parties to fill out the online application

CHALLENGE

  • No previous online presence or form of advertising
  • Building under new management (no referrals)
  • Rent out all units for the three properties in Detroit
  • Device limited target demographic (mobile)
  • Limited manpower to manage web presence
  • Many vacancies and unsuited tenants

ACTION TAKEN

  • New website design on Bloomtools platform
  • Mobile website
  • Added SEO optimization meta data
  • Built a social presence on Facebook
  • Created Facebook advertising campaign targeting niche market via location, education, income, device and interests

RESULT

  • 40% of website traffic from social media
  • 62% of goal completions (application or contact from social media
  • 63% of traffic from mobile devices
  • 85% of goal completions from mobile devices
  • Increased occupancy and improved the quality of tenants
XLNC Residences continues to advertise online through Facebook advertising in order to boost brand recognition, engage with current and potential residence, and drive targeted traffic back to the "properties" page on the XLNC website. The website provides potential residences with all the information they need to apply for an apartment as well as contact XLNC for additional questions. the website has streamlined the application process as well as maintenance requests, thus reducing administrative costs.

 All I can say is I am so happy I found Bloomtools! They are quick and efficient when responding to my requests, and most importantly, they are getting me results.
- XLNC Residences

Assess your website for FREE!

Enter your website URL, and within seconds we'll let you know where your website's strengths and weaknesses lie.

 

CHECK OUT OUR LATEST BLOGS

Ignite your website with helpful tips and strategies
from Bloomtools’ team of expert marketers.

How to Deal with Negative Reviews Positively

Posted by Bloomtools Canada on 20 October 2020
How to Deal with Negative Reviews Positively
So you've come across a negative review of your company. It's never fun to read negative company reviews when you put your heart and soul...
Posted in: Social Media News Internet Marketing Business Development Customer Engagement   Comments

Are You Keeping in Touch With Your Clinets? This is How to.

Posted by Bloomtools Canada on 7 October 2020
Are You Keeping in Touch With Your Clinets? This is How to.
68% of all people leave a business, because of 'perceived indifference' - What are you doing to keep your clients? The relationship bet...
Posted in: Internet Marketing Lead Generation   Comments

18 website updates to consider before reopening after COVID-19

Posted by Bloomtools Canada on 23 September 2020
18 website updates to consider before reopening after COVID-19
Canadian businesses are starting to re-open again and now it's time to update your website with the information necessary to facilitate a suc...
Posted in: Search Engine Optimization Business Development Customer Engagement   Comments
< Previous | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | Next >
PrintTell a FriendBookmark Site