Posted in Blogging

How Your Business Will Benefit From Having a Blog

Posted by Boaz Willinger
22
February 2018
How Your Business Will Benefit From Having a Blog
You had the best of intentions when you started your business blog; regular updates, interesting content, giving your company a distinctive voice - then life happened and your blog was left behind in the dust.  It may seem humanly impossible to maintain a blog while running your busin...
Posted in: Content Marketing Blogging Website Performance   0 Comments

The 3 Cardinal Rules to a Successful Website

Posted by Boaz Willinger
27
November 2017
The 3 Cardinal Rules to a Successful Website
With Canadians visiting an average of 3,238 unique websites a month, having a web presence that supports your business and puts your best foot forward is essential.  Your website is your 24 hour-a-day billboard that (unlike your staff) works relentlessly for you. Some businesses don...
Posted in: Blogging Website Performance Business Development Website Branding   0 Comments

All You Need to Write a Blog

Posted by Boaz Willinger
27
July 2017
All You Need to Write a Blog
If you're already a Bloomtools customer, then you know that we reallllyyyy love blogs, and the value they serve for your business. It builds credibility for prospective clients by showcasing expertise and personality, it's perfect for SEO, and it provides practical content that keeps y...
Posted in: Content Marketing Blogging   0 Comments

How to Write Blog Introductions That'll Keep People Reading

Posted by Boaz Willinger
20
January 2017
How to Write Blog Introductions That'll Keep People Reading
Blog introductions are truly the unsung heroes of...well, blogging. They're the overlooked middleman that bridges a captivating headline into the fine content you're sharing with your readers. There's nothing that bounces users off a blog more than an intriguing headline follow...
Posted in: Blogging   0 Comments

Grammar Guru: 11 Grammar Mistakes Prevalent in Web Copy

Posted by Boaz Willinger
22
November 2016
Grammar Guru: 11 Grammar Mistakes Prevalent in Web Copy
Despite how much we speak, write, and communicate every day, we're all still susceptible to silly English errors. To be fair, the English language is one of the most complex to fully grasp, with more rules and regulations than the Iranian nuclear program. Phrases that sound correct in you...
Posted in: Content Marketing Blogging Website   0 Comments
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Looking Ahead to Paid Search Advertising Changes in 2020

Posted
15
January 2020
Looking Ahead to Paid Search Advertising Changes in 2020
Paid search marketers said goodbye to fan favourites accelerated delivery, close variants expansion (again), position-based bidding strategies, a...
Posted in: Pay Per Click Online Marketing   0 Comments

Understanding BERT - Google's Search Algorithm Update

Posted by Boaz Willinger
19
December 2019
Understanding BERT - Google's Search Algorithm Update
In late October 2019, Google released BERT, their newest search algorithm update. This update is changing the way search engines operate and the ...
Posted in: Website Performance Search Engine Optimization Online Marketing   0 Comments

6 of our Favourite Viral Trends of 2019

Posted by Boaz Willinger
9
December 2019
6 of our Favourite Viral Trends of 2019
Nothing brings people together like a good internet viral trend or video. Whether it brings tears, laughter, or some good ol' fashioned key...
Posted in: Social Media Online Marketing   0 Comments
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