Posted in Search Engine Optimization

9
March 2020

SEO Metadata: The Importance of a Click-Worthy Meta Description

Posted by Boaz Willinger
SEO Metadata: The Importance of a Click-Worthy Meta Description
Even among the knick knacks and patty whacks added to Google's search engine results pages (SERPs) over the years, there's still one staple feature that continues to have the largest impact over whether users click through a search result. According to a study from Ignite Visibility, ...
Posted in: Blogging Search Engine Optimization   0 Comments
19
December 2019

Understanding BERT - Google's Search Algorithm Update

Posted by Boaz Willinger
Understanding BERT - Google's Search Algorithm Update
In late October 2019, Google released BERT, their newest search algorithm update. This update is changing the way search engines operate and the results it serves users. BERT is ushering in a new age of search that you need to take note of. So, what is BERT? Where did the BERT framework come ...
Posted in: Website Performance Search Engine Optimization Online Marketing   0 Comments
2
October 2019

6 Free SEO Tools Every Small Business Should Be Using

Posted by Boaz Willinger
6 Free SEO Tools Every Small Business Should Be Using
You've read all about SEO, and you know that you need to be monitoring and tweaking your company's SEO strategy constantly, but as a small business owner or marketing manager, you simply don't have the time to babysit your online presence. The good news is, there are plenty of hel...
Posted in: Search Engine Optimization   0 Comments
10
September 2019

These 3 Trends Will Impact SEO the Most in the Next 3 Years

Posted by Boaz Willinger
These 3 Trends Will Impact SEO the Most in the Next 3 Years
As the old saying goes, good things come in threes. Harry, Ron, and Hermione. The Three Stooges. A package of Reese Peanut Butter Cups. According to a SparkToro survey polling over 1,500 SEOs, there's another fine trio to add to that list, at least if you're an SEO or in the digital m...
Posted in: Search Engine Optimization   0 Comments
16
August 2019

Understanding Search Intent and SEO

Posted by Boaz Willinger
Understanding Search Intent and SEO
Are you familiar with the Zero Moment of Truth? Google coined the term in 2011, referencing the change in consumer behaviour online. It's that elusive moment in the buyer's journey between the stimulus that made you aware of a product and the First Moment of Truth. It's when a ...
Posted in: Search Engine Optimization   0 Comments
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How to put a COVID-19 notification on your website

Posted by Boaz Willinger
2
April 2020
How to put a COVID-19 notification on your website
Whether your team is working remotely, you have a physical location still open for business, you're currently meeting or visiting clients, or...
Posted in: News Website   0 Comments

Coronavirus: How to prepare your business and staff to work from home

Posted by Boaz Willinger
1
April 2020
Coronavirus: How to prepare your business and staff to work from home
The recent announcements by the World Health Organization designating the COVID-19 Virus (Coronavirus) a global pandemic and calling for specific...
Posted in: News   0 Comments

SEO Metadata: The Importance of a Click-Worthy Meta Description

Posted by Boaz Willinger
9
March 2020
SEO Metadata: The Importance of a Click-Worthy Meta Description
Even among the knick knacks and patty whacks added to Google's search engine results pages (SERPs) over the years, there's still one stap...
Posted in: Blogging Search Engine Optimization   0 Comments
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