Over 100 Canadian Directories to Help With Your SEO
Directories were all the rage in the early days of the world wide web. Once your website was live on the internet all you needed to promote it was to submit it to any of these directories - the more directories you were listed on, the more relevant and important your website was considered by the search engines.
Unfortunately, it wasn't long before cheap online marketers took advantage of this and sought backlinks to their websites anywhere and everywhere, spammy or otherwise.
As a result, the Google algorithm changed and evolved and the influence directories had on search results decreased.While directories no longer hold as much weight as they used to, this doesn't mean you should forget about them completely.
Utilizing other areas of SEO such as content creation and keyword optimization, citations and backlinks from directories can play a part in improving your place in the search results - just don't depend on them at the expense of everything else.Rather than using directories as a source for easy link juice, think about them more in terms of credibility and trust.
One listing on a directory with a high domain authority is much more valuable than five listings on directories with low authority.
What information should you add to a directory?
You should keep the information you add on to all directories consistent, the information should be the same as to what is on your website - business name, address and phone number. If your listings are inconsistent, you risk losing whatever value the directory would add - if Google sees two different addresses, Google thinks it's two different businesses. Also ensure the URL you submit is your preferred URL (e.g. http or https, www or non-www).
If you're able to add a description, you should write a short introduction for your business that demonstrates what you can do and why customers should come to you. And if you have keywords you're trying to target, try and insert them into this description - but be careful not to come across as forced - remember your listing is for the benefit of actual humans and not just crawlers.
It's also recommended to keep a spreadsheet of all the directories you have submitted to along with the exact details you've listed, the date it was added and any login details required.
Below is the list of the top Canadian Directories 2021
We have compiled a list of recommended business directories ordered by domain authority (DA) which has been calculated by MOZ.
Don't go wild and submit your website to all of them - some will be more relevant to your business and target audience than others.
And here is another list of more directories you can also try out.
You might also come across a few directories which target specific areas such as Toronto, Calgary or Vancouver.
If you're a local business only operating in one of these areas, it might make sense to add your listing to one of these sites. However, because they are so limited the domain authority is mostly very low, and the benefit isn't usually worth the time it can take to setup your listing - it's better to spend your time and effort elsewhere.
We also recommend taking a look at Whitespark's Top 30 Local Citations in Canada.
|Tags:Search Engine Optimization|