How Your Business Will Benefit From Having a Blog

Posted on 22 February 2018
How Your Business Will Benefit From Having a Blog
You had the best of intentions when you started your business blog; regular updates, interesting content, giving your company a distinctive voic...
Posted in:BloggingContent MarketingWebsite Performance   Comments

Your Cost Per Click is Increasing - and This is Why It's Good News

Posted on 26 January 2018
Your Cost Per Click is Increasing - and This is Why It's Good News
You've probably seen the little ads at the top of Google search engine result pages (SERP) that beckon you to click on one featured business...
Posted in:Behind the ScenesPay Per Click   Comments

Instagram and Hashtags: The Online Marketing Tag Team

Posted on 16 January 2018
Instagram and Hashtags: The Online Marketing Tag Team
Hashtags, once referred to as the 'pound' symbol, began taking off on Twitter around 2006. Nowadays, hashtags are integral to any social...
Posted in:BrandingSocial Media   Comments

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When “Big Agency Thinking” Fails Small and Mid-Sized Businesses

Posted by Bloomtools Canada on 27 May 2026
When “Big Agency Thinking” Fails Small and Mid-Sized Businesses
There’s a familiar pattern that plays out in small and mid-sized businesses after they hire a “serious” agency.The pitch is polished. The str...
Posted in:Search Engine OptimizationCustomer EngagementBusiness Development   Comments

The Difference Between a Website That Looks Good and One That Grows Your Business

Posted by Bloomtools Canada on 20 May 2026
The Difference Between a Website That Looks Good and One That Grows Your Business
There’s a pattern that shows up again and again in small and mid-sized businesses.A company invests in a new website. It looks clean, modern, and...
Posted in:Search Engine OptimizationContent MarketingWeb Development   Comments

Simple Digital Marketing That Actually Works for Canadian SMBs in 2026

Posted by Bloomtools Canada on 12 May 2026
Simple Digital Marketing That Actually Works for Canadian SMBs in 2026
There’s a quiet problem happening in Canadian small and mid-sized businesses right now.Marketing has become too complicated.Not more effective. N...
Posted in:Search Engine MarketingSearch Engine OptimizationContent Marketing   Comments
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