How to Rank on Google: Understanding the SERP

Posted on 17 October 2018
How to Rank on Google: Understanding the SERP
Congratulations, you've launched your new website! Now what? The website development process is well documented and is so tightly organi...
Posted in:Search Engine OptimizationOnline MarketingContent MarketingWebsite Performance   Comments

How to Build an Ecommerce Funnel

Posted on 18 September 2018
How to Build an Ecommerce Funnel
An ecommerce website lives or dies by its traffic and conversions. While strong SEO and PPC campaigns can garner strong impressions, if your vis...
Posted in:Online MarketingCustomer EngagementBusiness Development   Comments

Marketing Tools 101 : What You Need In Your Marketing Backpack

Posted on 20 August 2018
Marketing Tools 101 : What You Need In Your Marketing Backpack
When the forces of parental glee meets student sorrow, it can only mean one thing : back-to-school is upon us. That means shopping for new books...
Posted in:Business DevelopmentWeb DevelopmentWebsite Performance   Comments

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Traditional SEO vs. GEO: How to Get Your Business Recommended by ChatGPT and Gemini

Posted by Bloomtools Canada on 31 August 2026
Traditional SEO vs. GEO: How to Get Your Business Recommended by ChatGPT and Gemini
How do I get my business recommended by ChatGPT and Gemini? The short answer is to make your business easy for search engines and AI platforms to f...
Posted in:Search Engine OptimizationGenerative Engine OptimizationAI Search Optimization   Comments

The Business Owner’s Guide to AI Search Optimization Costs and GEO ROI

Posted by Bloomtools Canada on 26 August 2026
The Business Owner’s Guide to AI Search Optimization Costs and GEO ROI
How much does AI Search Optimization cost, and what ROI can an SMB expect? Published pricing for professional agency services varies widely, but sm...
Posted in:Lead GenerationGenerative Engine OptimizationAI Search Optimization   Comments

How to Choose an Agency for AI Search Optimization in Canada

Posted by Bloomtools Canada on 19 August 2026
How to Choose an Agency for AI Search Optimization in Canada
What should I look for in a Canadian digital agency that specializes in AI search? Look for an agency that combines proven SEO knowledge with techn...
Posted in:Business DevelopmentGenerative Engine OptimizationAI Search Optimization   Comments
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