Posted in Website Performance
What is Content Writing?
Posted by Bloomtools Canada
23
December 2022
)
In the digital age, having a website and a couple of marketing campaigns are not enough to disrupt the competing messages that our target customers experience online. As a result, content writing has evolved. Content writing is defined as any marketing strategy used to attract and retain your tar...
Posted in:Website PerformanceSearch Engine OptimizationWebsiteWeb Development |
How many web pages should your website have?
Posted by Bloomtools Canada
27
October 2022
)
The standard website for the majority of small to medium-sized businesses is 8 pages. There is a belief that the number of web pages that a website has can result in an increase in rankings. Rankings can be increased by increasing the web pages on your website, however, when it comes to truly ran...
Posted in:NewsWebsite PerformanceWeb Development |
What is SEO?
Posted by Bloomtools Canada
23
August 2022
)
Whenever this term is mentioned, others speak highly of its value and return on investment. What exactly is Search engine optimization? In this post, the Bloomtools team breaks down the allusive term so you can not only understand but also invest and benefit from its value.
Search engine o...
Posted in:NewsWebsite PerformanceSearch Engine MarketingSearch Engine OptimizationWeb Development |
The Importance of SEO for being found on Google
Posted by Bloomtools Canada
21
July 2022
)
You hear a new acronym, quickly Google to find out what it means, only to be left without a full understanding. Luckily, the next time you hear the acronym, “SEO” or Search Engine Marketing, you can turn to this Bloomtools article.
SERPS
This word has been used within email pitches ...
Posted in:NewsWebsite PerformanceSearch Engine MarketingSearch Engine Optimization |
What do broken website links mean?
Posted by Bloomtools Canada
17
June 2022
)
Imagine performing a search on a website only to be led to an error 404 page. Broken website links can lower your website rankings, harm your website's relationship with Google and lower your website visitors' user experience.
How bad are broken links?
Also known as “l...
Posted in:Behind the ScenesNewsWebsite Performance |