Posted in Search Engine Marketing

14
July 2021

Google Introduces "Search Console Insights"

Posted by Bloomtools Canada
Google Introduces "Search Console Insights"
Did you know that Google's worldwide search market share is 86.6%? That's likely the reason they never stop innovating. And with Google Analytics becoming more and more detailed to where you can almost pinpoint the exact reason someone visits your site and is interested in your products...
Posted in:Website PerformanceSearch Engine MarketingSearch Engine Optimization  Comments__
24
June 2021

Why a Detailed SEO Performance Review Is Important For Your Business

Posted by Bloomtools Canada
Why a Detailed SEO Performance Review Is Important For Your Business
Your website is the most important marketing tools for your business and whether your website is the lifeblood of your business or it's just one of many ways you generate revenue, chances are you've likely invested a good deal of resources on the site. To that end, it can obviously be f...
Posted in:NewsWebsite PerformanceSearch Engine MarketingSearch Engine Optimization  Comments__
11
September 2020

What is Retargeting and Should You Be Leveraging It?

Posted by Bloomtools Canada
What is Retargeting and Should You Be Leveraging It?
Retargeting, also known as remarketing, is a marketing technique used to recapture the attention of people who have shown interest in your product or service, but have not yet turned browsing into buying. It is meant to reach leads who are already warm, since these are people who have visited y...
Posted in:Search Engine MarketingOnline Marketing  Comments__
28
August 2020

What is E-A-T? (and Why it's important for SEO)

Posted by Bloomtools Canada
What is E-A-T? (and Why it's important for SEO)
What Does the E-A-T Acronym Stand For? The E-A-T acronym stands for Expertise, Authority and Trust, and was created by Google. Your website's E-A-T involves some of the key factors that Google uses to measure how trustworthy your website or brand is in relation to how they answer to sea...
Posted in:Search Engine MarketingSearch Engine OptimizationInternet MarketingBusiness Development  Comments__
29
July 2020

7 Reasons Your Business Should be Investing in Google Ads

Posted by Bloomtools Canada
7 Reasons Your Business Should be Investing in Google Ads
Google Ads is Google's wildly successful online marketing prodigy, which revolutionized the pay-per-click (PPC) advertising sphere nearly two decades ago. If you haven't heard of Google Ads, you've no doubt seen one of their ads before - this tool is used by thousands of businesses ...
Posted in:Search Engine MarketingSearch Engine OptimizationInternet Marketing  Comments__

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Over 100 Canadian Directories to Help With Your SEO

Posted by Bloomtools Canada on 22 July 2021
Over 100 Canadian Directories to Help With Your SEO
Directories were all the rage in the early days of the world wide web. Once your website was live on the internet all you needed to promote it wa...
Posted in:Search Engine Optimization   Comments

Google Introduces "Search Console Insights"

Posted by Bloomtools Canada on 14 July 2021
Google Introduces "Search Console Insights"
Did you know that Google's worldwide search market share is 86.6%? That's likely the reason they never stop innovating. And with Google A...
Posted in:Website PerformanceSearch Engine MarketingSearch Engine Optimization   Comments

Why a Detailed SEO Performance Review Is Important For Your Business

Posted by Bloomtools Canada on 24 June 2021
Why a Detailed SEO Performance Review Is Important For Your Business
Your website is the most important marketing tools for your business and whether your website is the lifeblood of your business or it's just ...
Posted in:NewsWebsite PerformanceSearch Engine MarketingSearch Engine Optimization   Comments
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