Posted in Search Engine Marketing

Between work and personal notifications on our laptops, smartphones and apple watches, sending marketing messages through modern-day technology is done with ease. In order to send marketing messages that generate growth, our marketing message needs to be rooted in analytics and collected data, to...

You know that your website is valuable, but you crave deeper website data to gain the most out of your investment. Your last digital marketing campaign was beneficial, but you desire flexibility for future campaigns. Competitors are using Google Ads, and you want to jump on the trend. Luckily, Bl...

Whenever this term is mentioned, others speak highly of its value and return on investment. What exactly is Search engine optimization? In this post, the Bloomtools team breaks down the allusive term so you can not only understand but also invest and benefit from its value.  Search engine o...

You hear a new acronym, quickly Google to find out what it means, only to be left without a full understanding. Luckily, the next time you hear the acronym, “SEO” or Search Engine Marketing, you can turn to this Bloomtools article. SERPS This word has been used within email pitches ...

Did you know that Google's worldwide search market share is 86.6%? That's likely the reason they never stop innovating. And with Google Analytics becoming more and more detailed to where you can almost pinpoint the exact reason someone visits your site and is interested in your products...