Coronavirus: How to prepare your business and staff to work from home

Posted by Bloomtools Canada on 1 April 2020
Coronavirus: How to prepare your business and staff to work from home
The recent announcements by the World Health Organization designating the COVID-19 Virus (Coronavirus) a global pandemic and calling for specific...
Posted in:News   Comments

SEO Metadata: The Importance of a Click-Worthy Meta Description

Posted on 9 March 2020
SEO Metadata: The Importance of a Click-Worthy Meta Description
Even among the knick knacks and patty whacks added to Google's search engine results pages (SERPs) over the years, there's still one stap...
Posted in:BloggingSearch Engine Optimization   Comments

The Three Best PPC Platforms You Should Try (That Aren't Google or Facebook)

Posted on 24 February 2020
The Three Best PPC Platforms You Should Try (That Aren't Google or Facebook)
Claiming Google and Facebook hold something of a monopoly on the pay-per-click (PPC) industry would be like saying sandwiches are delicious. You&...
Posted in:Pay Per ClickOnline Marketing   Comments

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When “Big Agency Thinking” Fails Small and Mid-Sized Businesses

Posted by Bloomtools Canada on 27 May 2026
When “Big Agency Thinking” Fails Small and Mid-Sized Businesses
There’s a familiar pattern that plays out in small and mid-sized businesses after they hire a “serious” agency.The pitch is polished. The str...
Posted in:Search Engine OptimizationCustomer EngagementBusiness Development   Comments

The Difference Between a Website That Looks Good and One That Grows Your Business

Posted by Bloomtools Canada on 20 May 2026
The Difference Between a Website That Looks Good and One That Grows Your Business
There’s a pattern that shows up again and again in small and mid-sized businesses.A company invests in a new website. It looks clean, modern, and...
Posted in:Search Engine OptimizationContent MarketingWeb Development   Comments

Simple Digital Marketing That Actually Works for Canadian SMBs in 2026

Posted by Bloomtools Canada on 12 May 2026
Simple Digital Marketing That Actually Works for Canadian SMBs in 2026
There’s a quiet problem happening in Canadian small and mid-sized businesses right now.Marketing has become too complicated.Not more effective. N...
Posted in:Search Engine MarketingSearch Engine OptimizationContent Marketing   Comments
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