Bloomtools Blog

24
March 2015

Does Your 'About' Page Say What You're Really About?

Posted by Boaz Willinger
Does Your 'About' Page Say What You're Really About?
Between creating compelling product descriptions and service pages, you might be forgetting one of the most important and heavily viewed pages on your company website: your About page! Putting a little effort into explaining who you are and what your business stands for can go a long way towar...
Posted in:BrandingWeb Development  Comments__
8
January 2015

Rethinking Your Social Media Strategy

Posted by Boaz Willinger
Rethinking Your Social Media Strategy
The constantly evolving nature of social makes it difficult for even the most tech savvy social butterflies to keep up. With a new platform launching what seems like every day, it is crucial that your business is able to keep up with the times. If you want your business to be relevant to custo...
Posted in:Social Media  Comments__
6
January 2015

Bloomtools handles traffic spike from 60 Minutes special

Posted by Boaz Willinger
Bloomtools handles traffic spike from 60 Minutes special
The Daniel Morcome Foundation is a not-for-profit organisation that focuses on educating children about personal safety. It was started by the parents of Daniel, Bruce and Denise, after he was abducted and murdered in 2003. Daniel's death was the most extensively investigated crime in Quee...
Posted in:News  Comments__
29
December 2014

5 Things Every High Traffic Website is Doing

Posted by Boaz Willinger
5 Things Every High Traffic Website is Doing
Your website is extremely influential. It has your products, your services, locations, business philosophy and your contact information. It's no longer necessary for potential clients to visit your location in order to understand your business. They can test drive your brand and get a feel...
Posted in:Website Performance  Comments__
4
December 2014

Web Development Company Bloomtools Expands Into Canada

Posted by Boaz Willinger
Toronto, Ontario, December 4, 2014 - Australian technology company, Bloomtools, has officially launched in Canada.  The Varsity Lakes Company, known for its innovative approach to building websites and business software for small to medium size businesses, was founded by James Greig and T...
Posted in:News  Comments__

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How to Build an Ecommerce Funnel

Posted by Boaz Willinger on 18 September 2018
How to Build an Ecommerce Funnel
An ecommerce website lives or dies by its traffic and conversions. While strong SEO and PPC campaigns can garner strong impressions, if your vis...
Posted in:Online MarketingCustomer EngagementBusiness Development   Comments

Marketing Tools 101 : What You Need In Your Marketing Backpack

Posted by Boaz Willinger on 20 August 2018
Marketing Tools 101 : What You Need In Your Marketing Backpack
When the forces of parental glee meets student sorrow, it can only mean one thing : back-to-school is upon us. That means shopping for new books...
Posted in:Business DevelopmentWeb DevelopmentWebsite Performance   Comments

Why Google My Business is Essential to Small Business

Posted by Boaz Willinger on 19 July 2018
Why Google My Business is Essential to Small Business
While internet users see nothing more than links and text on Google's search engine results pages (SERPs), marketers and small business owne...
Posted in:Search Engine OptimizationMobile MarketingBusiness DevelopmentBranding   Comments
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