Bloomtools Blog

3
June 2019

Don't Make These Common Password Mistakes

Posted by Boaz Willinger
Don't Make These Common Password Mistakes
We've heard it time and time again. Beware the hackers! Make sure your passwords are challenging! The trouble is that challenging passwords are hard to remember and the memorable passwords you think are challenging are not as challenging as you think. Here are some common password mist...
Posted in:Website  Comments__
14
May 2019

Popular Web Design Trends of 2019

Posted by Boaz Willinger
Popular Web Design Trends of 2019
Modern web design is like removing weeds in the yard you're always slightly behind. Rapidly changing website technologies can't keep up with today's web users whose behaviours are becoming more and more unpredictable. We're not even halfway through 2019, and web develop...
Posted in:Website  Comments__
26
April 2019

Why Your Website Needs a Good CMS (Content Management System)

Posted by Boaz Willinger
Why Your Website Needs a Good CMS (Content Management System)
Content. Content. Content. Everything you send out into the world is content, whether it's on a billboard, in a magazine, in a Facebook ad, or in an Instagram post. But the heart of your content is on your website, the place that everything else (Google and Facebook ads, display ads, e...
Posted in:Content MarketingWebsiteWebsite Performance  Comments__
27
March 2019

Is Your Website SSL-Secured?

Posted by Boaz Willinger
Is Your Website SSL-Secured?
Congratulations on your new website! It looks beautiful, reads well, and conveys everything you need it to. So are you finished? The answer is: It depends. Is your site SSL-Secured? If you're SSL-Secured (you have an SSL certificate) your website and any private information you'...
Posted in:Search Engine OptimizationOnline MarketingWebsiteWebsite PerformanceNews  Comments__
26
February 2019

Email Marketing for Alexa: A Guide to Adaptation

Posted by Boaz Willinger
Email Marketing for Alexa: A Guide to Adaptation
In December 2018, Amazon released an update for Alexa that added the ability to read and compose emails. That's right, Alexa will now not only read you your emails, but also let you compose replies with voice. It's compatible with Gmail, Outlook, Hotmail and Live, and will tell you the...
Posted in:Email MarkertingCustomer EngagementNews  Comments__

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How to Get Your Newsletters Opened More Frequently

Posted by Bloomtools Canada on 24 November 2020
How to Get Your Newsletters Opened More Frequently
There are billions of emails sent globally each day, it's easy to think that your email marketing is just a small fish in a massive pond...
Posted in:Email Markerting   Comments

Virtual Alternatives to Traditional Corporate Holiday Parties

Posted by Bloomtools Canada on 12 November 2020
Virtual Alternatives to Traditional Corporate Holiday Parties
As we get closer to the holiday season, it's safe to say we won't be celebrating the way we usually do at work. While there won't be ...
Posted in:Behind the ScenesCustomer Engagement   Comments

How to Deal with Negative Reviews Positively

Posted by Bloomtools Canada on 20 October 2020
How to Deal with Negative Reviews Positively
So you've come across a negative review of your company. It's never fun to read negative company reviews when you put your heart and soul...
Posted in:Internet MarketingCustomer EngagementBusiness DevelopmentSocial MediaNews   Comments
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