Bloomtools Blog
18
September 2018
How to Build an Ecommerce Funnel
Posted by Boaz Willinger
An ecommerce website lives or dies by its traffic and conversions. While strong SEO and PPC campaigns can garner strong impressions, if your visitors aren't converting, then you need to re-evaluate your ecommerce sales funnel.
By optimizing each of the sales funnel stages, you will gai...
Posted in:Business DevelopmentCustomer EngagementOnline Marketing |
20
August 2018
Marketing Tools 101 : What You Need In Your Marketing Backpack
Posted by Boaz Willinger
When the forces of parental glee meets student sorrow, it can only mean one thing : back-to-school is upon us. That means shopping for new books, pencils, Avengers T-Shirts and replenishing those backpack supplies.
In the spirit of the most wonderful time of the year (for parents), we'...
Posted in:Website PerformanceBusiness DevelopmentWeb Development |
19
July 2018
Why Google My Business is Essential to Small Business
Posted by Boaz Willinger
While internet users see nothing more than links and text on Google's search engine results pages (SERPs), marketers and small business owners see a digital battlefield. The clash for land (SERP space) between listings, websites, ads, maps, and text makes it difficult for small businesses ...
Posted in:Search Engine OptimizationBusiness DevelopmentBrandingMobile Marketing |
28
June 2018
The Forensics of Law Firm Marketing
Posted by Boaz Willinger
Law firms and lawyers can't depend on a sterling reputation or their skill sets alone to keep a steady flow of clients coming into the office. Many industries acquire the majority of their clients online these days, and that includes he legal field.
But the world of law firm marketing ...
Posted in:Business Development |
28
May 2018
Google Chrome 68 - Putting the S in HTTPS
Posted by Boaz Willinger
In October 2017 we told you about Google's wish to push more stringent security measures for its users by making SSL certificates mandatory.
In a statement this February, Google announced that a secure internet is coming our way in a month's time and explained what benchmarks...
Posted in:NewsWebsite PerformanceSearch Engine Optimization |