Posted in Pay Per Click

24
February 2020

The Three Best PPC Platforms You Should Try (That Aren't Google or Facebook)

Posted by Boaz Willinger
The Three Best PPC Platforms You Should Try (That Aren't Google or Facebook)
Claiming Google and Facebook hold something of a monopoly on the pay-per-click (PPC) industry would be like saying sandwiches are delicious. You'd be stating the obvious. For that reason alone, organizations often miss out on other PPC networks that could generate a sizeable ROI. At Blo...
Posted in: Pay Per Click Online Marketing   0 Comments
15
January 2020

Looking Ahead to Paid Search Advertising Changes in 2020

Posted
Looking Ahead to Paid Search Advertising Changes in 2020
Paid search marketers said goodbye to fan favourites accelerated delivery, close variants expansion (again), position-based bidding strategies, and the average position metric in 2019. However, with the following paid search marketing changes coming in 2020, it's an exciting time for mark...
Posted in: Pay Per Click Online Marketing   0 Comments
26
January 2018

Your Cost Per Click is Increasing - and This is Why It's Good News

Posted by Boaz Willinger
Your Cost Per Click is Increasing - and This is Why It's Good News
You've probably seen the little ads at the top of Google search engine result pages (SERP) that beckon you to click on one featured business or other. If you've dug your heels into advertising on Google, you'll want to skip ahead to our discussion on how your increasing CPC is ...
Posted in: Behind the Scenes Pay Per Click   0 Comments
26
September 2017

SEO vs. PPC : Choosing Your Online Marketing Path

Posted by Boaz Willinger
SEO vs. PPC : Choosing Your Online Marketing Path
If you've been working on a marketing plan, you've probably heard that investing in your digital marketing is a must. Online marketing is cost effective, proven and measurable, making it a natural inclusion. But you've probably also heard the terms Search Engine Optimization&nb...
Posted in: Pay Per Click Search Engine Optimization Online Marketing   0 Comments

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Coronavirus: How to prepare your business and staff to work from home

Posted by Boaz Willinger
1
April 2020
Coronavirus: How to prepare your business and staff to work from home
The recent announcements by the World Health Organization designating the COVID-19 Virus (Coronavirus) a global pandemic and calling for specific...
Posted in: News   0 Comments

SEO Metadata: The Importance of a Click-Worthy Meta Description

Posted by Boaz Willinger
9
March 2020
SEO Metadata: The Importance of a Click-Worthy Meta Description
Even among the knick knacks and patty whacks added to Google's search engine results pages (SERPs) over the years, there's still one stap...
Posted in: Blogging Search Engine Optimization   0 Comments

The Three Best PPC Platforms You Should Try (That Aren't Google or Facebook)

Posted by Boaz Willinger
24
February 2020
The Three Best PPC Platforms You Should Try (That Aren't Google or Facebook)
Claiming Google and Facebook hold something of a monopoly on the pay-per-click (PPC) industry would be like saying sandwiches are delicious. You&...
Posted in: Pay Per Click Online Marketing   0 Comments
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