Bloomtools Blog

26
April 2019

Why Your Website Needs a Good CMS (Content Management System)

Posted
Why Your Website Needs a Good CMS (Content Management System)
Content. Content. Content. Everything you send out into the world is content, whether it's on a billboard, in a magazine, in a Facebook ad, or in an Instagram post. But the heart of your content is on your website, the place that everything else (Google and Facebook ads, display ads, e...
Posted in:Content MarketingWebsiteWebsite Performance  Comments__
27
March 2019

Is Your Website SSL-Secured?

Posted
Is Your Website SSL-Secured?
Congratulations on your new website! It looks beautiful, reads well, and conveys everything you need it to. So are you finished? The answer is: It depends. Is your site SSL-Secured? If you're SSL-Secured (you have an SSL certificate) your website and any private information you'...
Posted in:Search Engine OptimizationOnline MarketingWebsiteWebsite PerformanceNews  Comments__
26
February 2019

Email Marketing for Alexa: A Guide to Adaptation

Posted
Email Marketing for Alexa: A Guide to Adaptation
In December 2018, Amazon released an update for Alexa that added the ability to read and compose emails. That's right, Alexa will now not only read you your emails, but also let you compose replies with voice. It's compatible with Gmail, Outlook, Hotmail and Live, and will tell you the...
Posted in:Email MarkertingCustomer EngagementNews  Comments__
13
February 2019

Making Connections (and Sales) with Valentine's Day Marketing

Posted
Making Connections (and Sales) with Valentine's Day Marketing
What is the price of love? A lot, apparently. Between the last couple of February 14's, there was a $1.5B increase in Valentine's Day spending, presumably on singing teddy bears, jewelry, flowers, and edible undergarments. The key to winning over your customers' hearts is t...
Posted in:Business DevelopmentBrandingWebsite Performance  Comments__
29
January 2019

Marketing Trends to Watch for in 2019

Posted
Marketing Trends to Watch for in 2019
A new year means new marketing trends to take advantage of in order to grow your business like never before. Learn about important marketing trends like the growth of voice search and AI marketing from the top web builders for small businesses.
The Expansion of Voice Search Marketin...
Posted in:Online MarketingContent MarketingWebsite Performance  Comments__

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SEO Practices Do's & Don'ts

Posted by Bloomtools Canada on 26 January 2021
SEO Practices Do's & Don'ts
Search engine optimization (SEO) is a complex world which is constantly evolving, with changes that have made some techniques outdated and obsole...
Posted in:Search Engine Optimization   Comments

4 Web Design Trends to Try in 2021

Posted by Bloomtools Canada on 11 January 2021
4 Web Design Trends to Try in 2021
As everyone spends more time at home in front of their phones and computers, you may find yourself thinking about your web presence more than eve...
Posted in:Business DevelopmentWebsite   Comments

How to find keywords and add them to your website

Posted by Bloomtools Canada on 17 December 2020
How to find keywords and add them to your website
As a business owner you are told that you need to use keywords on your website to improve the organic search engine ranking. Unfortunately, ...
Posted in:Search Engine OptimizationBusiness Development   Comments
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