Why Spend Money On a Website When You Can Make Your Own For Free?

Posted on 8 April 2015
Why Spend Money On a Website When You Can Make Your Own For Free?
There are dozens of sites out there that offer cheap and sometimes free website themes for small businesses that want to put up a website at min...
Posted in:Web DevelopmentWebsite   Comments

Does Your 'About' Page Say What You're Really About?

Posted on 24 March 2015
Does Your 'About' Page Say What You're Really About?
Between creating compelling product descriptions and service pages, you might be forgetting one of the most important and heavily viewed pages o...
Posted in:BrandingWeb Development   Comments

Rethinking Your Social Media Strategy

Posted on 8 January 2015
Rethinking Your Social Media Strategy
The constantly evolving nature of social makes it difficult for even the most tech savvy social butterflies to keep up. With a new platform laun...
Posted in:Social Media   Comments

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The 5 Digital Marketing Channels Most Canadian SMBs Should Focus On (and Why)

Posted by Bloomtools Canada on 17 June 2026
The 5 Digital Marketing Channels Most Canadian SMBs Should Focus On (and Why)
Most small and mid-sized businesses in Canada don’t have a marketing problem because they lack channels.They have a problem because they’re spr...
Posted in:Search Engine MarketingLead GenerationSearch Engine OptimizationPay Per ClickEmail MarkertingSocial Media   Comments

Your Website Is Not a Brochure: Building Digital Systems That Sell for You

Posted by Bloomtools Canada on 10 June 2026
Your Website Is Not a Brochure: Building Digital Systems That Sell for You
One of the most expensive misunderstandings in small and mid-sized business marketing is this idea that a website is something you “have,” not ...
Posted in:Lead GenerationBusiness Development   Comments

What a “Medium-Sized Agency Advantage” Actually Means (And Why It Matters)

Posted by Bloomtools Canada on 3 June 2026
What a “Medium-Sized Agency Advantage” Actually Means (And Why It Matters)
In marketing, there’s a strange assumption that bigger automatically means better.Bigger agencies mean more resources. More staff. More process. ...
Posted in:Behind the ScenesCustomer EngagementBusiness Development   Comments
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