Posted in Blogging

How to Write Blog Introductions That'll Keep People Reading

Posted
20
January 2017
How to Write Blog Introductions That'll Keep People Reading
Blog introductions are truly the unsung heroes of...well, blogging. They're the overlooked middleman that bridges a captivating headline into the fine content you're sharing with your readers. There's nothing that bounces users off a blog more than an intriguing headline follow...
Posted in:Blogging   Comments__

Grammar Guru: 11 Grammar Mistakes Prevalent in Web Copy

Posted
22
November 2016
Grammar Guru: 11 Grammar Mistakes Prevalent in Web Copy
Despite how much we speak, write, and communicate every day, we're all still susceptible to silly English errors. To be fair, the English language is one of the most complex to fully grasp, with more rules and regulations than the Iranian nuclear program. Phrases that sound correct in you...
Posted in:BloggingContent MarketingWebsite   Comments__

6 SEO Mistakes You Should Avoid at All Costs

Posted
28
September 2016
6 SEO Mistakes You Should Avoid at All Costs
Search engine optimization, or SEO, is the process of populating your website or online presence with relevant search terms to improve your ranking on Google, Bing, Yahoo and other popular search engines. Doing so has a strong correlation to increasing the online traffic (or number of people w...
Posted in:Online MarketingBloggingContent MarketingCustomer Engagement   Comments__

4 Reasons Your Website Needs Mobile Optimization

Posted
13
April 2016
4 Reasons Your Website Needs Mobile Optimization
The online world is going mobile. With a colossal shift towards handheld and portable devices, mobile traffic has already begun to overtake desktop traffic. (As of 2014, mobile traffic officially outpaced desktop traffic). Google's algorithm update in April 2015 - an event webmasters and...
Posted in:Mobile MarketingOnline MarketingBloggingCustomer EngagementWebsiteWeb DevelopmentSocial Media   Comments__

The Top 4 Super Powers of Blogging

Posted
21
March 2016
The Top 4 Super Powers of Blogging
Does blog writing seem like a quaint hobby to you? Although it may be a hobby for some, the many super powers of blogging also makes it the leading content marketing strategy to help increase corporate website traffic and sales leads.  In the Content Marketing Institute's 2015 report...
Posted in:Online MarketingBloggingContent MarketingCustomer EngagementWebsiteWeb Development   Comments__

5 design principles for a successful website

Posted
22
January 2016
5 design principles for a successful website
With approximately one billion live websites in the world, it may be a daunting task to build your own. Making a mark and generating customers for your business online may seem impossible in such a saturated market. Fortunately, if you have a winning business concept, there are tried and true web...
Posted in:Online MarketingBloggingContent MarketingCustomer EngagementWebsiteWeb Development   Comments__

What Do Customers Want to See on Your Website?

Posted
14
December 2015
What Do Customers Want to See on Your Website?
As all reporters know, information gathering is the first and most critical step to take when developing a story. They use the 5W formula, standing for Who, What, Where, When and Why. Just like the news, your website must tell a great story with all the details to get and keep the attention of yo...
Posted in:BloggingContent MarketingCustomer EngagementWebsiteWeb Development   Comments__

Simple Website Do's and Don'ts Every Business Should Follow

Posted
30
November 2015
Simple Website Do's and Don'ts Every Business Should Follow
The great thing about the Internet is that company websites can be built by anyone. The bad thing is that company websites can be built by anyone. You can hire your friend's nephew, who did a site for his school band, or you can spend millions. But whatever way you go, you need to ensure ...
Posted in:BloggingContent MarketingBrandingWebsiteWeb DevelopmentWebsite Performance   Comments__

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Is Your Website AI-Ready? A Five-Step Audit for AI Search Visibility

Posted by Bloomtools Canada on 12 August 2026
Is Your Website AI-Ready? A Five-Step Audit for AI Search Visibility
How can I audit my website to see if AI engines can read my business? Start by checking whether search crawlers can access your important pages, th...
Posted in:Generative Engine OptimizationTechnical SEOWebsite Audits   Comments

The SMB Guide to GEO: Why Your Website Isn’t Showing Up in ChatGPT Answers

Posted by Bloomtools Canada on 5 August 2026
The SMB Guide to GEO: Why Your Website Isn’t Showing Up in ChatGPT Answers
What is Generative Engine Optimization? Generative Engine Optimization, or GEO, is the process of improving your website and broader online presenc...
Posted in:Search Engine OptimizationGenerative Engine OptimizationAI Search Optimization   Comments

Custom Website vs. Template Platform: Which Is Right for Your Business?

Posted by Bloomtools Canada on 27 July 2026
Custom Website vs. Template Platform: Which Is Right for Your Business?
Should my business choose a custom website or a template? A template may be suitable when speed, simplicity and a limited budget are the main prior...
Posted in:Business DevelopmentWebsiteWeb Development   Comments
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