What Do Customers Want to See on Your Website?

Posted on 14 December 2015
What Do Customers Want to See on Your Website?
As all reporters know, information gathering is the first and most critical step to take when developing a story. They use the 5W formula, standing...
Posted in:BloggingContent MarketingCustomer EngagementWeb DevelopmentWebsite   Comments

Simple Website Do's and Don'ts Every Business Should Follow

Posted on 30 November 2015
Simple Website Do's and Don'ts Every Business Should Follow
The great thing about the Internet is that company websites can be built by anyone. The bad thing is that company websites can be built by anyone. ...
Posted in:BloggingContent MarketingBrandingWeb DevelopmentWebsiteWebsite Performance   Comments

You Won't Believe What Google Analytics Can Teach You About Your Business

Posted on 12 November 2015
You Won't Believe What Google Analytics Can Teach You About Your Business
Google Analytics is a free web analytics tool that provides data about your website, and digital marketing efforts. It allows you to track all t...
Posted in:Online MarketingContent MarketingCustomer EngagementWeb DevelopmentWebsiteWebsite Performance   Comments

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The 5 Digital Marketing Channels Most Canadian SMBs Should Focus On (and Why)

Posted by Bloomtools Canada on 17 June 2026
The 5 Digital Marketing Channels Most Canadian SMBs Should Focus On (and Why)
Most small and mid-sized businesses in Canada don’t have a marketing problem because they lack channels.They have a problem because they’re spr...
Posted in:Search Engine MarketingLead GenerationSearch Engine OptimizationPay Per ClickEmail MarkertingSocial Media   Comments

Your Website Is Not a Brochure: Building Digital Systems That Sell for You

Posted by Bloomtools Canada on 10 June 2026
Your Website Is Not a Brochure: Building Digital Systems That Sell for You
One of the most expensive misunderstandings in small and mid-sized business marketing is this idea that a website is something you “have,” not ...
Posted in:Lead GenerationBusiness Development   Comments

What a “Medium-Sized Agency Advantage” Actually Means (And Why It Matters)

Posted by Bloomtools Canada on 3 June 2026
What a “Medium-Sized Agency Advantage” Actually Means (And Why It Matters)
In marketing, there’s a strange assumption that bigger automatically means better.Bigger agencies mean more resources. More staff. More process. ...
Posted in:Behind the ScenesCustomer EngagementBusiness Development   Comments
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