Posted in Internet Marketing

15
December 2020

Is Your Social Media Strategy on Track for 2021?

Posted by Bloomtools Canada
Is Your Social Media Strategy on Track for 2021?
It's already the middle of December, and that means it's time to evaluate your marketing strategy for 2021. While there should always be wiggle room to pivot (and if 2020 has taught us anything, it's that we must be ready to pivot at a moment's notice!), you should have a genera...
Posted in:Social MediaInternet MarketingBusiness Development  Comments__
20
October 2020

How to Deal with Negative Reviews Positively

Posted by Bloomtools Canada
How to Deal with Negative Reviews Positively
So you've come across a negative review of your company. It's never fun to read negative company reviews when you put your heart and soul into your business on a daily basis. But negative reviews are part of being in business, and are certainly part of the online world in general, where...
Posted in:Social MediaNewsInternet MarketingBusiness DevelopmentCustomer Engagement  Comments__
7
October 2020

Are You Keeping in Touch With Your Clients? This is How to.

Posted by Bloomtools Canada
Are You Keeping in Touch With Your Clients? This is How to.
68% of all people leave a business, because of 'perceived indifference' - What are you doing to keep your clients? The relationship between businesses and their clients in is changing. It is no longer characterized by simply providing a product or service that someone wants to buy. ...
Posted in:Internet MarketingLead Generation  Comments__
28
August 2020

What is E-A-T? (and Why it's important for SEO)

Posted by Bloomtools Canada
What is E-A-T? (and Why it's important for SEO)
What Does the E-A-T Acronym Stand For? The E-A-T acronym stands for Expertise, Authority and Trust, and was created by Google. Your website's E-A-T involves some of the key factors that Google uses to measure how trustworthy your website or brand is in relation to how they answer to sea...
Posted in:Search Engine MarketingSearch Engine OptimizationInternet MarketingBusiness Development  Comments__
29
July 2020

7 Reasons Your Business Should be Investing in Google Ads

Posted by Bloomtools Canada
7 Reasons Your Business Should be Investing in Google Ads
Google Ads is Google's wildly successful online marketing prodigy, which revolutionized the pay-per-click (PPC) advertising sphere nearly two decades ago. If you haven't heard of Google Ads, you've no doubt seen one of their ads before - this tool is used by thousands of businesses ...
Posted in:Search Engine MarketingSearch Engine OptimizationInternet Marketing  Comments__
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Over 100 Canadian Directories to Help With Your SEO

Posted by Bloomtools Canada on 22 July 2021
Over 100 Canadian Directories to Help With Your SEO
Directories were all the rage in the early days of the world wide web. Once your website was live on the internet all you needed to promote it wa...
Posted in:Search Engine Optimization   Comments

Google Introduces "Search Console Insights"

Posted by Bloomtools Canada on 14 July 2021
Google Introduces "Search Console Insights"
Did you know that Google's worldwide search market share is 86.6%? That's likely the reason they never stop innovating. And with Google A...
Posted in:Website PerformanceSearch Engine MarketingSearch Engine Optimization   Comments

Why a Detailed SEO Performance Review Is Important For Your Business

Posted by Bloomtools Canada on 24 June 2021
Why a Detailed SEO Performance Review Is Important For Your Business
Your website is the most important marketing tools for your business and whether your website is the lifeblood of your business or it's just ...
Posted in:NewsWebsite PerformanceSearch Engine MarketingSearch Engine Optimization   Comments
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