Posted in Video Advertising

Why Video Content is So Important on Socials

Posted by Bloomtools Canada
15
October 2021
Why Video Content is So Important on Socials
While video may seem like the most difficult content creation type, it is actually the most important to include on your company’s social media platforms. Whether your business uses Instagram, Facebook, Twitter, or LinkedIn primarily, video content is proven to get the most attention, most ...
Posted in:Social MediaVideo Advertising   Comments__

B2B Marketing: How to Host a Webinar

Posted by Bloomtools Canada
15
July 2020
B2B Marketing: How to Host a Webinar
Hosting webinars can be an excellent tool to engage your customers, share knowledge about your offerings and brand, and launch any new products or services. While in-person events are out of the question at the moment, engaging your new and existing customers is increasingly important to mainta...
Posted in:NewsVideo AdvertisingBusiness Development   Comments__

Marketing Stories: Our Favourite Superbowl 2020 Ads

Posted by Boaz Willinger
10
February 2020
Marketing Stories: Our Favourite Superbowl 2020 Ads
Story telling is engrained in our human DNA. We've been telling stories for thousands of years, and while some have transcended generations (think Hans Christian Andersen or Homer) others are still being written. Story telling has been a means of entertainment, so it's no wonder that ...
Posted in:Video AdvertisingBranding   Comments__

Comparative Advertising: Samsung & Google Sprinkle in Humour

Posted by Boaz Willinger
20
November 2017
Comparative Advertising: Samsung & Google Sprinkle in Humour
You're probably familiar with the long running jabs Pepsi has taken at Coca-Cola over the last 4 decades, but did you know that this type of 'advertising' has a name? Comparative advertising takes a particular product and mentions the competition by name to showcase the competi...
Posted in:Video AdvertisingBranding   Comments__

15 Canada 150 Campaigns - Best of Emotional Marketing

Posted by Boaz Willinger
29
June 2017
15 Canada 150 Campaigns - Best of Emotional Marketing
With Canada Day around the corner, we've been taking note of some of the great marketing initiatives and awareness campaigns that are being pushed out. This year in particular has marked an interesting turn in marketing - a move from traditional advertising towards emotional advertising. ...
Posted in:Social MediaVideo AdvertisingCustomer EngagementBranding   Comments__
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Maximize Productivity: The Advantages of AI Transcription for Modern Businesses

Posted by Bloomtools Canada on 17 April 2024
Maximize Productivity: The Advantages of AI Transcription for Modern Businesses
In today's fast-paced work climate, AI recording and transcription services are critical tools for increasing efficiency. These modern technologies ...
Posted in:NewsSearch Engine Optimization   Comments

Why Invest Energy in Onboarding New Clients?

Posted by Bloomtools Canada on 7 March 2024
Why Invest Energy in Onboarding New Clients?
The significance of a pleasant onboarding experience for client retention and loyalty is emphasized by the following statistics: 76% of consumers w...
Posted in:NewsLead GenerationBusiness DevelopmentOnline Marketing   Comments

Do You Want to Attract More Clients? Explore These Options

Posted by Bloomtools Canada on 16 November 2023
Do You Want to Attract More Clients? Explore These Options
These days, small enterprises must have an internet presence. Since so many of your customers begin their shopping journeys online, you are losing ...
Posted in:Social MediaContent MarketingNewsPay Per ClickBusiness Development   Comments
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