Posted in Website Performance

Why You Need to Fire Your Website If It's Not Working For You

Posted by Paul Ackermann
1
October 2015
Why You Need to Fire Your Website If It's Not Working For You
A while back, I learned about a strategy that's commonly used in sales management. The idea goes: You're better off having no breath, than bad breath, when it comes to representing your company. I've seen the value in this strategy, time and time again. The idea is simple: havi...
Posted in: Website Performance Business Development Website Web Development   0 Comments

Do You Control Your Company Website, or Does it Control You?

Posted by Benoît Mercier
30
July 2015
Do You Control Your Company Website, or Does it Control You?
If you're an entrepreneur or a small business owner, you thrive by being in control of your business. You call the shots; you decide what to do, when to do it, and how it gets done. After all, you've built the business from the ground up based on your vision; you've put in the hard wo...
Posted in: Blogging Website Performance Website Web Development   0 Comments

Why You Need to Register Your Domain

Posted by Boaz Willinger
23
July 2015
Why You Need to Register Your Domain
Having your own carefully chosen web address is crucial when establishing your business. You choose an office or shop space based on if it looks welcoming and trustworthy, and you should treat your domain name the same way. Below are a few important reasons why you should register your domain ...
Posted in: Website Performance Website Web Development   0 Comments

Not Getting Conversions? Try These 5 Copywriting Techniques.

Posted by Boaz Willinger
22
June 2015
Not Getting Conversions? Try These 5 Copywriting Techniques.
The quality and value of your products, and your online marketing strategy will draw people in to browse your website. But what can you do to keep visitors engaged and encourage them to do business with you? The key element that turns readers into customers is the content on your website. ...
Posted in: Content Marketing Blogging Website Performance Website   0 Comments

5 Things Every High Traffic Website is Doing

Posted by Boaz Willinger
29
December 2014
5 Things Every High Traffic Website is Doing
Your website is extremely influential. It has your products, your services, locations, business philosophy and your contact information. It's no longer necessary for potential clients to visit your location in order to understand your business. They can test drive your brand and get a feel...
Posted in: Website Performance   0 Comments
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3 Ways Consumer Psychology Can Drive Conversions

Posted by Boaz Willinger
25
April 2018
3 Ways Consumer Psychology Can Drive Conversions
Once derided as pseudoscience, consumer psychology has become a cornerstone of marketing theory and it's important to understand how to use ...
Posted in: Website Performance Customer Engagement Web Development Branding   0 Comments

Alexa, How Does Voice Search Differ from Text Search?

Posted by Boaz Willinger
26
March 2018
Alexa, How Does Voice Search Differ from Text Search?
If you're a parent, Alexa or Google Home has probably made managing your family a little easier, from updating after-school shopping lists f...
Posted in: Content Marketing Website Performance Search Engine Optimization   0 Comments

How Your Business Will Benefit From Having a Blog

Posted by Boaz Willinger
22
February 2018
How Your Business Will Benefit From Having a Blog
You had the best of intentions when you started your business blog; regular updates, interesting content, giving your company a distinctive voic...
Posted in: Content Marketing Blogging Website Performance   0 Comments
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