How Your Website Design Turns Visitors Into Leads

Posted on 18 February 2016
How Your Website Design Turns Visitors Into Leads
Your website development is done and your new website design is fabulous! You love the clean, fresh look. You have beautiful images and great copy describing your services and products. It's optimized for search as well as for mobile. Your social media sites are directing visitors to it. ...
Posted in:Content MarketingCustomer EngagementBrandingWeb DevelopmentWebsiteWebsite Performance   Comments

5 design principles for a successful website

Posted on 22 January 2016
5 design principles for a successful website
With approximately one billion live websites in the world, it may be a daunting task to build your own. Making a mark and generating customers for your business online may seem impossible in such a saturated market. Fortunately, if you have a winning business concept, there are tried and true web...
Posted in:BloggingOnline MarketingContent MarketingCustomer EngagementWeb DevelopmentWebsite   Comments

10 Signs Your Company Website Needs a Redesign

Posted on 6 January 2016
10 Signs Your Company Website Needs a Redesign
A new website is like a new car. When it's new and shiny and everything works, the experience is exhilarating. But like a car that ages, a website can be in constant need of repair, look dated and may even simply stop working. Here are clear signs it's time to trade in your old website fo...
Posted in:Web DevelopmentWebsiteWebsite Performance   Comments

The Business of Social Media: Social Media Management Tips For Business Owners

Posted on 23 December 2015
The Business of Social Media: Social Media Management Tips For Business Owners
Maybe you think it's a waste of time. "I didn't build my business by posting pictures online," you tell yourself serving customers is what you do best. But social media has transformed how customers find, and research, a business. In fact, nearly 4 out of 5 customers trust o...
Posted in:Online MarketingCustomer EngagementSocial Media   Comments

What Do Customers Want to See on Your Website?

Posted on 14 December 2015
What Do Customers Want to See on Your Website?
As all reporters know, information gathering is the first and most critical step to take when developing a story. They use the 5W formula, standing for Who, What, Where, When and Why. Just like the news, your website must tell a great story with all the details to get and keep the attention of yo...
Posted in:BloggingContent MarketingCustomer EngagementWeb DevelopmentWebsite   Comments

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Why Social Proof Is One of the Most Powerful Tools in Digital Marketing

Posted by Bloomtools Canada on 25 February 2026
Why Social Proof Is One of the Most Powerful Tools in Digital Marketing
Today’s customers have endless choices, constant online distractions, and more skepticism than ever. People don’t want to be sold to — they w...
Posted in:Lead GenerationCustomer Engagement   Comments

Why Blogging Is Necessary for Every Website

Posted by Bloomtools Canada on 10 February 2026
Why Blogging Is Necessary for Every Website
In the constantly evolving landscape of digital marketing and online branding, one strategy consistently outperforms others in delivering long-term...
Posted in:BloggingCustomer EngagementWebsite Performance   Comments

Digital Marketing for Small Businesses in Canada: Where to Start

Posted by Bloomtools Canada on 27 January 2026
Digital Marketing for Small Businesses in Canada: Where to Start
In today’s competitive marketplace, small businesses in Canada face unique challenges when it comes to getting noticed online. With so many optio...
Posted in:Search Engine MarketingOnline MarketingBusiness Development   Comments
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