The Top 4 Super Powers of Blogging

Posted on 21 March 2016
The Top 4 Super Powers of Blogging
Does blog writing seem like a quaint hobby to you? Although it may be a hobby for some, the many super powers of blogging also makes it the leading content marketing strategy to help increase corporate website traffic and sales leads.  In the Content Marketing Institute's 2015 report...
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How Your Website Design Turns Visitors Into Leads

Posted on 18 February 2016
How Your Website Design Turns Visitors Into Leads
Your website development is done and your new website design is fabulous! You love the clean, fresh look. You have beautiful images and great copy describing your services and products. It's optimized for search as well as for mobile. Your social media sites are directing visitors to it. ...
Posted in:Content MarketingCustomer EngagementBrandingWeb DevelopmentWebsiteWebsite Performance   Comments

5 design principles for a successful website

Posted on 22 January 2016
5 design principles for a successful website
With approximately one billion live websites in the world, it may be a daunting task to build your own. Making a mark and generating customers for your business online may seem impossible in such a saturated market. Fortunately, if you have a winning business concept, there are tried and true web...
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10 Signs Your Company Website Needs a Redesign

Posted on 6 January 2016
10 Signs Your Company Website Needs a Redesign
A new website is like a new car. When it's new and shiny and everything works, the experience is exhilarating. But like a car that ages, a website can be in constant need of repair, look dated and may even simply stop working. Here are clear signs it's time to trade in your old website fo...
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The Business of Social Media: Social Media Management Tips For Business Owners

Posted on 23 December 2015
The Business of Social Media: Social Media Management Tips For Business Owners
Maybe you think it's a waste of time. "I didn't build my business by posting pictures online," you tell yourself serving customers is what you do best. But social media has transformed how customers find, and research, a business. In fact, nearly 4 out of 5 customers trust o...
Posted in:Online MarketingCustomer EngagementSocial Media   Comments

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Looking Ahead to Paid Search Advertising Changes in 2020

Posted on 15 January 2020
Looking Ahead to Paid Search Advertising Changes in 2020
Paid search marketers said goodbye to fan favourites accelerated delivery, close variants expansion (again), position-based bidding strategies, a...
Posted in:Pay Per ClickOnline Marketing   Comments

Understanding BERT - Google's Search Algorithm Update

Posted on 19 December 2019
Understanding BERT - Google's Search Algorithm Update
In late October 2019, Google released BERT, their newest search algorithm update. This update is changing the way search engines operate and the ...
Posted in:Search Engine OptimizationOnline MarketingWebsite Performance   Comments

6 of our Favourite Viral Trends of 2019

Posted on 9 December 2019
6 of our Favourite Viral Trends of 2019
Nothing brings people together like a good internet viral trend or video. Whether it brings tears, laughter, or some good ol' fashioned key...
Posted in:Online MarketingSocial Media   Comments
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