Posted in Customer Engagement

Defining Your Target Audience in 5 Easy Steps

Posted by Boaz Willinger
29
May 2017
Defining Your Target Audience in 5 Easy Steps
When it comes to capturing your target audience, it's interesting to note how some businesses capture more attention and interest than others. These businesses manage to capture their target audience because they focus their energies into the niche of that audience. Rather than trying ...
Posted in: Website Performance Customer Engagement Online Marketing   0 Comments

Email Marketing Anti-Spam Guide

Posted by Boaz Willinger
24
March 2017
Email Marketing Anti-Spam Guide
In 2014 Canada introduced the CASL (Canada's Anti-Spam Legislation) with the purpose to emulate the American CAN-SPAM Act of 2003. The act was introduced to set standard rules for commercial emails. More specifically, the act was introduced to regulate any communication that may be a comme...
Posted in: News Email Markerting Customer Engagement   0 Comments

6 SEO Mistakes You Should Avoid at All Costs

Posted by Boaz Willinger
28
September 2016
6 SEO Mistakes You Should Avoid at All Costs
Search engine optimization, or SEO, is the process of populating your website or online presence with relevant search terms to improve your ranking on Google, Bing, Yahoo and other popular search engines. Doing so has a strong correlation to increasing the online traffic (or number of people w...
Posted in: Content Marketing Blogging Customer Engagement Online Marketing   0 Comments

What Email Marketers Can Learn from Pokemon Go

Posted by Boaz Willinger
26
August 2016
What Email Marketers Can Learn from Pokemon Go
By now, you should be well aware of the Pokémon Go phenomenon. From homeowners suing the game developers for placing Pokéstops on their property, to what looks like half of New York City clamoring to catch an elusive Vaporeon, Pokémon Go is influencing user's beha...
Posted in: Social Media News Email Markerting Customer Engagement Mobile Marketing   0 Comments

The Hidden Conversions You Should Be Tracking

Posted by Boaz Willinger
16
June 2016
The Hidden Conversions You Should Be Tracking
More often than not, businesses get stuck on direct conversions from their marketing strategy and lose sight of the big picture. When working with a digital marketing agency, a strategy is created that looks at your business and marketing holistically, not just from a direct conversion point of v...
Posted in: Social Media Content Marketing Website Performance Customer Engagement Branding Online Marketing   0 Comments

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Popular Web Design Trends of 2019

Posted by Boaz Willinger
14
May 2019
Popular Web Design Trends of 2019
Modern web design is like removing weeds in the yard you're always slightly behind. Rapidly changing website technologies can't keep...
Posted in: Website   0 Comments

Why Your Website Needs a Good CMS (Content Management System)

Posted by Boaz Willinger
26
April 2019
Why Your Website Needs a Good CMS (Content Management System)
Content. Content. Content. Everything you send out into the world is content, whether it's on a billboard, in a magazine, in a Facebook ad, ...
Posted in: Content Marketing Website Performance Website   0 Comments

Is Your Website SSL-Secured?

Posted by Boaz Willinger
27
March 2019
Is Your Website SSL-Secured?
Congratulations on your new website! It looks beautiful, reads well, and conveys everything you need it to. So are you finished? The answer ...
Posted in: News Website Performance Search Engine Optimization Website Online Marketing   0 Comments
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