Posted in Customer Engagement

How to Deal with Negative Reviews Positively

Posted by Bloomtools Canada
20
October 2020
How to Deal with Negative Reviews Positively
So you've come across a negative review of your company. It's never fun to read negative company reviews when you put your heart and soul into your business on a daily basis. But negative reviews are part of being in business, and are certainly part of the online world in general, where...
Posted in:Internet MarketingCustomer EngagementBusiness DevelopmentSocial MediaNews   Comments__

18 website updates to consider before reopening after COVID-19

Posted by Bloomtools Canada
23
September 2020
18 website updates to consider before reopening after COVID-19
Canadian businesses are starting to re-open again and now it's time to update your website with the information necessary to facilitate a successful reopening in the wake of COVID-19. Your customers and clients will be looking to you to guide them, we want to make sure that you have ...
Posted in:Search Engine OptimizationCustomer EngagementBusiness Development   Comments__

A Brief Guide to Online Customer Service Tools

Posted by Bloomtools Canada
17
August 2020
A Brief Guide to Online Customer Service Tools
Customer service is the backbone of any business. It's impossible to run a company without it, and customers tend to share their experiences (good and bad) with their friends and family. Your clients have influence over the people they share their experiences with and could persuade or diss...
Posted in:Customer EngagementBusiness Development   Comments__

This is Why Google My Business is Essential to Local Businesses

Posted by Bloomtools Canada
13
May 2020
This is Why Google My Business is Essential to Local Businesses
When we think of social media strategy, our minds tend to think of Facebook, Instagram, Twitter, and whatever else the kids are killing time with these days (TikTok). What local businesses often overlook, however, is the beast that's sitting right in front of them. And while the corporation...
Posted in:Online MarketingCustomer EngagementBusiness DevelopmentBranding   Comments__

6 Tips for Creating Video Content at Home

Posted by Bloomtools Canada
22
April 2020
6 Tips for Creating Video Content at Home
While some of us are now working from home for the time being, that doesn't mean working on your business has to stop. In fact, this provides ample opportunity to try something new, such as giving the extremely effective video content a go. Videos are becoming essential for websites - &qu...
Posted in:Internet MarketingCustomer Engagement   Comments__

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Why Most Small Business Websites Don’t Generate Leads (And How to Fix Yours)

Posted by Bloomtools Canada on 5 May 2026
Why Most Small Business Websites Don’t Generate Leads (And How to Fix Yours)
Most small business owners have had this moment:You invest in a new website. It looks clean, modern, maybe even impressive. You send the link to a ...
Posted in:Lead GenerationOnline MarketingBusiness Development   Comments

10 Website Features Every Canadian Small Business Needs to Compete Online

Posted by Bloomtools Canada on 16 April 2026
10 Website Features Every Canadian Small Business Needs to Compete Online
Why Your Website Is the Foundation of Your Digital SuccessFor Canadian small businesses, your website is more than just an online presence—it’s...
Posted in:Lead GenerationWeb Development   Comments

From Website Visitor to Paying Customer: Building a High-Converting Digital Funnel

Posted by Bloomtools Canada on 18 March 2026
From Website Visitor to Paying Customer: Building a High-Converting Digital Funnel
Why Most Business Websites Fail to ConvertMany Canadian businesses invest in building a professional website—but stop short of turning that websi...
Posted in:Search Engine MarketingLead GenerationCustomer EngagementBusiness Development   Comments
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