Posted in Website

Why Your Website Needs a Good CMS (Content Management System)

Posted
26
April 2019
Why Your Website Needs a Good CMS (Content Management System)
Content. Content. Content. Everything you send out into the world is content, whether it's on a billboard, in a magazine, in a Facebook ad, or in an Instagram post. But the heart of your content is on your website, the place that everything else (Google and Facebook ads, display ads, e...
Posted in:Content MarketingWebsiteWebsite Performance   Comments__

Is Your Website SSL-Secured?

Posted
27
March 2019
Is Your Website SSL-Secured?
Congratulations on your new website! It looks beautiful, reads well, and conveys everything you need it to. So are you finished? The answer is: It depends. Is your site SSL-Secured? If you're SSL-Secured (you have an SSL certificate) your website and any private information you'...
Posted in:NewsSearch Engine OptimizationOnline MarketingWebsiteWebsite Performance   Comments__

The Top 3 Web Design Trends of 2019

Posted
12
December 2018
The Top 3 Web Design Trends of 2019
New year, new website design trends. Make sure your next website features these in-demand web design trends of 2019, including the best web design software and speed optimization.
Mobile First Web Design In 2018, 52 per cent of global web traffic was mobile. Not only does the averag...
Posted in:WebsiteWeb DevelopmentWebsite Performance   Comments__

The 3 Cardinal Rules to a Successful Website

Posted
27
November 2017
The 3 Cardinal Rules to a Successful Website
With Canadians visiting an average of 3,238 unique websites a month, having a web presence that supports your business and puts your best foot forward is essential.  Your website is your 24 hour-a-day billboard that (unlike your staff) works relentlessly for you. Some businesses don...
Posted in:BloggingBusiness DevelopmentBrandingWebsiteWebsite Performance   Comments__

6 Spring Cleaning Tips for your Website

Posted
24
April 2017
6 Spring Cleaning Tips for your Website
Spring is here! Despite the rainy days ahead we're all looking forward to sunshine, outdoor activities, and the fresh scent of everything green. Spring brings the promise of a fresh start after a sleepy winter season so it's no surprise that some of us ritualistically clean and air out...
Posted in:Online MarketingContent MarketingBrandingWebsiteSocial Media   Comments__

Grammar Guru: 11 Grammar Mistakes Prevalent in Web Copy

Posted
22
November 2016
Grammar Guru: 11 Grammar Mistakes Prevalent in Web Copy
Despite how much we speak, write, and communicate every day, we're all still susceptible to silly English errors. To be fair, the English language is one of the most complex to fully grasp, with more rules and regulations than the Iranian nuclear program. Phrases that sound correct in you...
Posted in:BloggingContent MarketingWebsite   Comments__

How to Increase Traffic to Your Website

Posted
18
May 2016
How to Increase Traffic to Your Website
One of the most difficult hurdles for a small business or startup is building brand recognition. In order for your business to succeed, consumers need to know who you are, what you do and what makes you different from other businesses in your industry. The best way to do that is through your webs...
Posted in:Online MarketingBusiness DevelopmentWebsiteWeb DevelopmentWebsite PerformanceSocial Media   Comments__

4 Reasons Your Website Needs Mobile Optimization

Posted
13
April 2016
4 Reasons Your Website Needs Mobile Optimization
The online world is going mobile. With a colossal shift towards handheld and portable devices, mobile traffic has already begun to overtake desktop traffic. (As of 2014, mobile traffic officially outpaced desktop traffic). Google's algorithm update in April 2015 - an event webmasters and...
Posted in:Mobile MarketingOnline MarketingBloggingCustomer EngagementWebsiteWeb DevelopmentSocial Media   Comments__

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Building a Website That Scales With Your Business

Posted by Bloomtools Canada on 20 July 2026
Building a Website That Scales With Your Business
How do I build a website that scales with my business? Start with a flexible information structure, reusable content components, an accessible cont...
Posted in:Business DevelopmentWebsiteWeb Development   Comments

How to Know If Your Marketing Partner Is Actually Driving ROI

Posted by Bloomtools Canada on 13 July 2026
How to Know If Your Marketing Partner Is Actually Driving ROI
How do I know if my marketing partner is delivering ROI? Start by determining whether your marketing investment is producing qualified leads, custo...
Posted in:Lead GenerationOnline MarketingBusiness Development   Comments

Why Most Rebrands Fail to Improve Sales—and What to Do Instead

Posted by Bloomtools Canada on 6 July 2026
Why Most Rebrands Fail to Improve Sales—and What to Do Instead
Why do most rebrands fail to improve sales? Many rebrands concentrate on changing a company’s logo, colours, website and visual identity without ...
Posted in:Lead GenerationBusiness DevelopmentWeb Development   Comments
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