Bloomtools Blog

27
February 2017

Writing Email Titles to Improve Open Rates

Posted by Boaz Willinger
Writing Email Titles to Improve Open Rates
Your e-mail's subject line is more important than its content. Don't get us wrong, we're not undermining the merit of content by any means. Your visuals could be stunning, your body copy could be mesmerizing! Your content could truly be the driving force that pushes your reader...
Posted in: Email Markerting Business Development Branding   0 Comments
20
January 2017

How to Write Blog Introductions That'll Keep People Reading

Posted by Boaz Willinger
How to Write Blog Introductions That'll Keep People Reading
Blog introductions are truly the unsung heroes of...well, blogging. They're the overlooked middleman that bridges a captivating headline into the fine content you're sharing with your readers. There's nothing that bounces users off a blog more than an intriguing headline follow...
Posted in: Blogging   0 Comments
13
December 2016

Bloomtools Canada's President Boaz Willinger Featured in Franchise Canada!

Posted by Boaz Willinger
Keep an eye out for the new issue of Franchise Canada due out in December! Bloomtools Canada's own Boaz Willinger is featured on the cover and gives a must-read interview focusing on his approach to franchising and Bloomtools. ...
Posted in: Behind the Scenes Franchising Business Development   0 Comments
22
November 2016

Grammar Guru: 11 Grammar Mistakes Prevalent in Web Copy

Posted by Boaz Willinger
Grammar Guru: 11 Grammar Mistakes Prevalent in Web Copy
Despite how much we speak, write, and communicate every day, we're all still susceptible to silly English errors. To be fair, the English language is one of the most complex to fully grasp, with more rules and regulations than the Iranian nuclear program. Phrases that sound correct in you...
Posted in: Content Marketing Blogging Website   0 Comments
27
October 2016

Nine Social Marketing Tips You Need to Read Now

Posted by Boaz Willinger
Nine Social Marketing Tips You Need to Read Now
If you don't a have a social media marketing strategy for your business, you're already behind the times.
A whopping 2.3 billion people worldwide, or 19.4 million Canadians use at least one social media site. That means whether your business is targeting Justin Bieber-loving tweens, m...
Posted in: Social Media Online Marketing   0 Comments

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The 3 Cardinal Rules to a Successful Website

Posted by Boaz Willinger
27
November 2017
The 3 Cardinal Rules to a Successful Website
With Canadians visiting an average of 3,238 unique websites a month, having a web presence that supports your business and puts your best foot f...
Posted in: Blogging Website Performance Business Development Website Branding   0 Comments

Comparative Advertising: Samsung & Google Sprinkle in Humour

Posted by Boaz Willinger
20
November 2017
Comparative Advertising: Samsung & Google Sprinkle in Humour
You're probably familiar with the long running jabs Pepsi has taken at Coca-Cola over the last 4 decades, but did you know that this type of...
Posted in: Video Advertising Branding   0 Comments

9 Tips to Succeed Online This Holiday Season

Posted by Boaz Willinger
30
October 2017
9 Tips to Succeed Online This Holiday Season
As Halloween slowly creeps up, we can't help but start thinking about the holidays. The holiday season seems to start earlier each year, so ...
Posted in: Website Performance Customer Engagement Online Marketing   0 Comments
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