Bloomtools Blog

First used in 1994 by a Japanese automotive company, QR codes have since been leveraged for a variety of purposes. QR (short for Quick Response) codes became popular in the 90s and early 2000s, as marketers everywhere started slapping them on everything from products to magazines to bus stop ad...

Getting reviews from your customers and clients has always been a beneficial exercise for business, but today its importance is even greater. There are three main benefits of getting customer reviews: To acquire testimonials you can use in marketing your business To better understand w...

As a first time client or first time launching a new website you may ask yourself "how long does SEO take?". There is never a simple answer to give to a question like this. Search engine optimization has drastically changed over time and often people have an understanding of SEO that ...

Social media for business isn't optional anymore, it's a necessity for your brand. And Facebook should be top of mind when it comes to your social media presence and deciding which platforms to take advantage of. With 2.8 billion active monthly users and 1.84 billion daily users, this s...

Did you know that the number of households predicted to own a smart speaker by 2022 is 55%? You're probably counting the number of people you know who already have a Google Home or an Alexa right now. As these devices become more popular, so does the regularity of voice searches. But what i...

When Website designers approach creating a website, they do the work from behind the giant screens of their desktop computers or even laptops. When they show it to you, you scroll through at your desk and are impressed by how beautiful it looks. You're a very happy with the results, so you ...

Creating evergreen content is a great way to increase traffic and keep it coming to your website. But wait, what is evergreen content anyway? Evergreen content is content that never goes out of date. In the same way evergreen plants never lose their green leaves year-round, evergreen content ne...

Starting a blog for your business can have a myriad of benefits. Blogs can attract new leads by helping build relationships with new visitors who may be looking to learn more about your product or service industry before deciding to purchase. They can build trust with your existing customer-bas...