Bloomtools Blog

The POP email systems that you are using and was popular in the last two decades has now become a thing of the past. It's come to the point where we need to have clients make the move away from POP and replaced by the more user-friendly, reliable, and flexible Cloud solutions, like Google W...

Some of us can be a little too diligent when dealing with email or text spam because whatever you do, you shouldn't click "unsubscribe" links or text "stop" in reply, as they literally mean "subscribe" and "please, go on" to illicit spammers. Intera...

Search engine optimization (SEO) is a complex world which is constantly evolving, with changes that have made some techniques outdated and obsolete. Knowledge of the current techniques are key to a successful SEO plan. With that being said, we've compiled a list of the top do's and do...

As everyone spends more time at home in front of their phones and computers, you may find yourself thinking about your web presence more than ever. Luckily, web design innovation never stops and there's always something new and exciting for you to try. To help boost your web design strategy...

As a business owner you are told that you need to use keywords on your website to improve the organic search engine ranking. Unfortunately, some business owners either don't know why this is important or don't know how to do it to get the rankings that will bring in customers natur...

It's already the middle of December, and that means it's time to evaluate your marketing strategy for 2021. While there should always be wiggle room to pivot (and if 2020 has taught us anything, it's that we must be ready to pivot at a moment's notice!), you should have a genera...

There are billions of emails sent globally each day, it's easy to think that your email marketing is just a small fish in a massive pond. Maybe you're thinking because of the sheer magnitude of emails sent daily, that your efforts will be wasted. However, email marketing maintain...

As we get closer to the holiday season, it's safe to say we won't be celebrating the way we usually do at work. While there won't be halls and restaurants booked out, large fancy dinners, or in-office potlucks, there's no reason companies can't get together and celebrate the...