Posted in Online Marketing

Defining Your Target Audience in 5 Easy Steps

Posted by Boaz Willinger
29
May 2017
Defining Your Target Audience in 5 Easy Steps
When it comes to capturing your target audience, it's interesting to note how some businesses capture more attention and interest than others. These businesses manage to capture their target audience because they focus their energies into the niche of that audience. Rather than trying ...
Posted in: Website Performance Customer Engagement Online Marketing   0 Comments

6 Spring Cleaning Tips for your Website

Posted by Boaz Willinger
24
April 2017
6 Spring Cleaning Tips for your Website
Spring is here! Despite the rainy days ahead we're all looking forward to sunshine, outdoor activities, and the fresh scent of everything green. Spring brings the promise of a fresh start after a sleepy winter season so it's no surprise that some of us ritualistically clean and air out...
Posted in: Social Media Content Marketing Website Branding Online Marketing   0 Comments

Nine Social Marketing Tips You Need to Read Now

Posted by Boaz Willinger
27
October 2016
Nine Social Marketing Tips You Need to Read Now
If you don't a have a social media marketing strategy for your business, you're already behind the times.
A whopping 2.3 billion people worldwide, or 19.4 million Canadians use at least one social media site. That means whether your business is targeting Justin Bieber-loving tweens, m...
Posted in: Social Media Online Marketing   0 Comments

6 SEO Mistakes You Should Avoid at All Costs

Posted by Boaz Willinger
28
September 2016
6 SEO Mistakes You Should Avoid at All Costs
Search engine optimization, or SEO, is the process of populating your website or online presence with relevant search terms to improve your ranking on Google, Bing, Yahoo and other popular search engines. Doing so has a strong correlation to increasing the online traffic (or number of people w...
Posted in: Content Marketing Blogging Customer Engagement Online Marketing   0 Comments

The Hidden Conversions You Should Be Tracking

Posted by Boaz Willinger
16
June 2016
The Hidden Conversions You Should Be Tracking
More often than not, businesses get stuck on direct conversions from their marketing strategy and lose sight of the big picture. When working with a digital marketing agency, a strategy is created that looks at your business and marketing holistically, not just from a direct conversion point of v...
Posted in: Social Media Content Marketing Website Performance Customer Engagement Branding Online Marketing   0 Comments

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How to Build an Ecommerce Funnel

Posted by Boaz Willinger
18
September 2018
How to Build an Ecommerce Funnel
An ecommerce website lives or dies by its traffic and conversions. While strong SEO and PPC campaigns can garner strong impressions, if your vis...
Posted in: Business Development Customer Engagement Online Marketing   0 Comments

Marketing Tools 101 : What You Need In Your Marketing Backpack

Posted by Boaz Willinger
20
August 2018
Marketing Tools 101 : What You Need In Your Marketing Backpack
When the forces of parental glee meets student sorrow, it can only mean one thing : back-to-school is upon us. That means shopping for new books...
Posted in: Website Performance Business Development Web Development   0 Comments

Why Google My Business is Essential to Small Business

Posted by Boaz Willinger
19
July 2018
Why Google My Business is Essential to Small Business
While internet users see nothing more than links and text on Google's search engine results pages (SERPs), marketers and small business owne...
Posted in: Search Engine Optimization Business Development Branding Mobile Marketing   0 Comments
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