One of the most difficult hurdles for a small business or startup is building brand recognition. In order for your business to succeed, consumers need to know who you are, what you do and what makes you different from other businesses in your industry. The best way to do that is through your webs...

The online world is going mobile. With a colossal shift towards handheld and portable devices, mobile traffic has already begun to overtake desktop traffic. (As of 2014, mobile traffic officially outpaced desktop traffic). Google's algorithm update in April 2015 - an event webmasters and...

Does blog writing seem like a quaint hobby to you? Although it may be a hobby for some, the many super powers of blogging also makes it the leading content marketing strategy to help increase corporate website traffic and sales leads.  In the Content Marketing Institute's 2015 report...

With approximately one billion live websites in the world, it may be a daunting task to build your own. Making a mark and generating customers for your business online may seem impossible in such a saturated market. Fortunately, if you have a winning business concept, there are tried and true web...

Maybe you think it's a waste of time. "I didn't build my business by posting pictures online," you tell yourself serving customers is what you do best. But social media has transformed how customers find, and research, a business. In fact, nearly 4 out of 5 customers trust o...