Bloomtools Blog
24
March 2017
Email Marketing Anti-Spam Guide
Posted
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In 2014 Canada introduced the CASL (Canada's Anti-Spam Legislation) with the purpose to emulate the American CAN-SPAM Act of 2003. The act was introduced to set standard rules for commercial emails. More specifically, the act was introduced to regulate any communication that may be a comme...
| Posted in:Email MarkertingCustomer EngagementNews |
27
February 2017
Writing Email Titles to Improve Open Rates
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Your e-mail's subject line is more important than its content.
Don't get us wrong, we're not undermining the merit of content by any means. Your visuals could be stunning, your body copy could be mesmerizing! Your content could truly be the driving force that pushes your reader...
| Posted in:Email MarkertingBusiness DevelopmentBranding |
20
January 2017
How to Write Blog Introductions That'll Keep People Reading
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Blog introductions are truly the unsung heroes of...well, blogging.
They're the overlooked middleman that bridges a captivating headline into the fine content you're sharing with your readers. There's nothing that bounces users off a blog more than an intriguing headline follow...
| Posted in:Blogging |
13
December 2016
Bloomtools Canada's President Boaz Willinger Featured in Franchise Canada!
Posted
Keep an eye out for the new issue of Franchise Canada due out in December! Bloomtools Canada's own Boaz Willinger is featured on the cover and gives a must-read interview focusing on his approach to franchising and Bloomtools.
...
| Posted in:Behind the ScenesFranchisingBusiness Development |
22
November 2016
Grammar Guru: 11 Grammar Mistakes Prevalent in Web Copy
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Despite how much we speak, write, and communicate every day, we're all still susceptible to silly English errors.
To be fair, the English language is one of the most complex to fully grasp, with more rules and regulations than the Iranian nuclear program. Phrases that sound correct in you...
| Posted in:BloggingContent MarketingWebsite |
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