Podcasting is on the Rise
Posted by Bloomtools Canada
on 24 June 2020
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For businesses new and old, now's the time to take advantage of the growing podcast user base. In less than five years, the podcast industry saw a staggering listenership growth of 70%. Thanks to COVID-19, that number has surged again by another 10% in just a few months - Canadians are now ...
| Posted in:Content Marketing |
Google Currents is Set to Replace Google+ on July 6th
Posted by Bloomtools Canada
on 8 June 2020
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While Google's initial attempt at social media, Google+, has now been shut down for over a year (since April 2019), its enterprise-level customers are still taking advantage of G Suite features to this day. On July 6th, however, a new product called "Google Currents," will be taki...
| Posted in:Business DevelopmentSocial Media |
How to Get Your Website Traffic to Convert to a Paying Customer
Posted by Bloomtools Canada
on 28 May 2020
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Are you getting traffic to your website but have no conversions or your conversions you are getting aren't improving? Have you re-designed your website, put up more content, and still not seeing enough improvement in conversions? It's great to see lots of traffic coming into your websit...
| Posted in:Lead Generation |
This is Why Google My Business is Essential to Local Businesses
Posted by Bloomtools Canada
on 13 May 2020
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When we think of social media strategy, our minds tend to think of Facebook, Instagram, Twitter, and whatever else the kids are killing time with these days (TikTok). What local businesses often overlook, however, is the beast that's sitting right in front of them. And while the corporation...
| Posted in:Online MarketingCustomer EngagementBusiness DevelopmentBranding |
SEO Health Check
Posted by Bloomtools Canada
on 29 April 2020
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What is an SEO Health Check?
A healthy website is vital to the online presence of your business. There's no doubt that maintaining a quick, error free and well optimised site can lead to long term traffic success. Technology is constantly changing, and a regular SEO health check (whether ...
| Posted in:Search Engine OptimizationWebsite Performance |
6 Tips for Creating Video Content at Home
Posted by Bloomtools Canada
on 22 April 2020
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While some of us are now working from home for the time being, that doesn't mean working on your business has to stop. In fact, this provides ample opportunity to try something new, such as giving the extremely effective video content a go.
Videos are becoming essential for websites - &qu...
| Posted in:Customer Engagement |
Free Online Business Courses for Entrepreneurs | Bloomtools
Posted by Bloomtools Canada
on 14 April 2020
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As the world shifts beneath our feet and the business landscape drastically changes by the minute, there has never been a more unique opportunity for entrepreneurs to get familiar with small business best practices and techniques that are more relevant now than ever before.
Luckily, many busi...
| Posted in:Lead GenerationSearch Engine OptimizationPay Per ClickOnline MarketingBusiness Development |
How to pivot your business to create more cash flow
Posted by Bloomtools Canada
on 10 April 2020
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11+ thought provoking strategies to make money right now
The market is different and will be for a while, and if your revenue is dropping you need to take a look right now at what you can pivot or change in your business to make more money. As to continue only with what you did in the past......
| Posted in:NewsBusiness Development |




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