Posted in News

Is Your Website SSL-Secured?

Posted by Boaz Willinger
27
March 2019
Is Your Website SSL-Secured?
Congratulations on your new website! It looks beautiful, reads well, and conveys everything you need it to. So are you finished? The answer is: It depends. Is your site SSL-Secured? If you're SSL-Secured (you have an SSL certificate) your website and any private information you'...
Posted in: News Website Performance Search Engine Optimization Website Online Marketing   Comments__

Email Marketing for Alexa: A Guide to Adaptation

Posted by Boaz Willinger
26
February 2019
Email Marketing for Alexa: A Guide to Adaptation
In December 2018, Amazon released an update for Alexa that added the ability to read and compose emails. That's right, Alexa will now not only read you your emails, but also let you compose replies with voice. It's compatible with Gmail, Outlook, Hotmail and Live, and will tell you the...
Posted in: News Email Markerting Customer Engagement   Comments__

Google Chrome 68 - Putting the S in HTTPS

Posted by Boaz Willinger
28
May 2018
Google Chrome 68 - Putting the S in HTTPS
In October 2017 we told you about Google's wish to push more stringent security measures for its users by making SSL certificates mandatory.  In a statement this February, Google announced that a secure internet is coming our way in a month's time and explained what benchmarks...
Posted in: News Website Performance Search Engine Optimization   Comments__

Bloomtools Canada Receives Franchisees' Choice Designation at CFA National Convention

Posted by Boaz Willinger
26
April 2017
Bloomtools Canada Receives Franchisees' Choice Designation at CFA National Convention
(Vaughan, Ontario) Monday, April 26, 2017 - Bloomtools Canada was honoured to be a recipient of the Franchisees' Choice designation on April 3, 2017 during the Gala Awards Presentation at the 26th annual Canadian Franchisee Association (CFA) National Convention in Niagara Falls, Ontari...
Posted in: News Franchising Business Development   Comments__

Email Marketing Anti-Spam Guide

Posted by Boaz Willinger
24
March 2017
Email Marketing Anti-Spam Guide
In 2014 Canada introduced the CASL (Canada's Anti-Spam Legislation) with the purpose to emulate the American CAN-SPAM Act of 2003. The act was introduced to set standard rules for commercial emails. More specifically, the act was introduced to regulate any communication that may be a comme...
Posted in: News Email Markerting Customer Engagement   Comments__

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Is Your Social Media Strategy on Track for 2021?

Posted by Bloomtools Canada on 15 December 2020
Is Your Social Media Strategy on Track for 2021?
It's already the middle of December, and that means it's time to evaluate your marketing strategy for 2021. While there should always be ...
Posted in: Social Media Internet Marketing Business Development   Comments

How to Get Your Newsletters Opened More Frequently

Posted by Bloomtools Canada on 24 November 2020
How to Get Your Newsletters Opened More Frequently
There are billions of emails sent globally each day, it's easy to think that your email marketing is just a small fish in a massive pond...
Posted in: Email Markerting   Comments

Virtual Alternatives to Traditional Corporate Holiday Parties

Posted by Bloomtools Canada on 12 November 2020
Virtual Alternatives to Traditional Corporate Holiday Parties
As we get closer to the holiday season, it's safe to say we won't be celebrating the way we usually do at work. While there won't be ...
Posted in: Behind the Scenes Customer Engagement   Comments
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