Posted in News

The Importance of Receiving Google Reviews

Posted by Bloomtools Canada
28
May 2021
The Importance of Receiving Google Reviews
Getting reviews from your customers and clients has always been a beneficial exercise for business, but today its importance is even greater. There are three main benefits of getting customer reviews: To acquire testimonials you can use in marketing your business To better understand w...
Posted in:NewsCustomer Engagement   Comments__

Why You Should Start Optimizing For Voice Search ASAP

Posted by Bloomtools Canada
13
April 2021
Why You Should Start Optimizing For Voice Search ASAP
Did you know that the number of households predicted to own a smart speaker by 2022 is 55%? You're probably counting the number of people you know who already have a Google Home or an Alexa right now. As these devices become more popular, so does the regularity of voice searches. But what i...
Posted in:NewsSearch Engine OptimizationMobile MarketingWebsite   Comments__

This is Why Your Website Needs to be Mobile Friendly

Posted by Bloomtools Canada
26
March 2021
This is Why Your Website Needs to be Mobile Friendly
When Website designers approach creating a website, they do the work from behind the giant screens of their desktop computers or even laptops. When they show it to you, you scroll through at your desk and are impressed by how beautiful it looks. You're a very happy with the results, so you ...
Posted in:NewsWeb DevelopmentWebsite Performance   Comments__

3 Evergreen Content Ideas to Increase Traffic

Posted by Bloomtools Canada
11
March 2021
3 Evergreen Content Ideas to Increase Traffic
Creating evergreen content is a great way to increase traffic and keep it coming to your website. But wait, what is evergreen content anyway? Evergreen content is content that never goes out of date. In the same way evergreen plants never lose their green leaves year-round, evergreen content ne...
Posted in:NewsContent MarketingWebsite Performance   Comments__

How to Start a Blog in 2021

Posted by Bloomtools Canada
10
February 2021
How to Start a Blog in 2021
Starting a blog for your business can have a myriad of benefits. Blogs can attract new leads by helping build relationships with new visitors who may be looking to learn more about your product or service industry before deciding to purchase. They can build trust with your existing customer-bas...
Posted in:NewsSearch Engine OptimizationBloggingContent Marketing   Comments__

Google Workspace for Your Emails

Posted by Bloomtools Canada
8
February 2021
Google Workspace for Your Emails
The POP email systems that you are using and was popular in the last two decades has now become a thing of the past. It's come to the point where we need to have clients make the move away from POP and replaced by the more user-friendly, reliable, and flexible Cloud solutions, like Google W...
Posted in:NewsEmail MarkertingBusiness Development   Comments__

Don't Unsubscribe From Illicit Spam Emails and Texts

Posted by Bloomtools Canada
3
February 2021
Don't Unsubscribe From Illicit Spam Emails and Texts
Some of us can be a little too diligent when dealing with email or text spam because whatever you do, you shouldn't click "unsubscribe" links or text "stop" in reply, as they literally mean "subscribe" and "please, go on" to illicit spammers. Intera...
Posted in:NewsMobile MarketingEmail Markerting   Comments__

How to Deal with Negative Reviews Positively

Posted by Bloomtools Canada
20
October 2020
How to Deal with Negative Reviews Positively
So you've come across a negative review of your company. It's never fun to read negative company reviews when you put your heart and soul into your business on a daily basis. But negative reviews are part of being in business, and are certainly part of the online world in general, where...
Posted in:NewsCustomer EngagementBusiness DevelopmentSocial Media   Comments__

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Building a Website That Scales With Your Business

Posted by Bloomtools Canada on 20 July 2026
Building a Website That Scales With Your Business
How do I build a website that scales with my business? Start with a flexible information structure, reusable content components, an accessible cont...
Posted in:Business DevelopmentWebsiteWeb Development   Comments

How to Know If Your Marketing Partner Is Actually Driving ROI

Posted by Bloomtools Canada on 13 July 2026
How to Know If Your Marketing Partner Is Actually Driving ROI
How do I know if my marketing partner is delivering ROI? Start by determining whether your marketing investment is producing qualified leads, custo...
Posted in:Lead GenerationOnline MarketingBusiness Development   Comments

Why Most Rebrands Fail to Improve Sales—and What to Do Instead

Posted by Bloomtools Canada on 6 July 2026
Why Most Rebrands Fail to Improve Sales—and What to Do Instead
Why do most rebrands fail to improve sales? Many rebrands concentrate on changing a company’s logo, colours, website and visual identity without ...
Posted in:Lead GenerationBusiness DevelopmentWeb Development   Comments
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