Posted in News

Email Marketing for Alexa: A Guide to Adaptation

Posted by Boaz Willinger
26
February 2019
Email Marketing for Alexa: A Guide to Adaptation
In December 2018, Amazon released an update for Alexa that added the ability to read and compose emails. That's right, Alexa will now not only read you your emails, but also let you compose replies with voice. It's compatible with Gmail, Outlook, Hotmail and Live, and will tell you the...
Posted in:NewsEmail MarkertingCustomer Engagement   Comments__

Google Chrome 68 - Putting the S in HTTPS

Posted by Boaz Willinger
28
May 2018
Google Chrome 68 - Putting the S in HTTPS
In October 2017 we told you about Google's wish to push more stringent security measures for its users by making SSL certificates mandatory.  In a statement this February, Google announced that a secure internet is coming our way in a month's time and explained what benchmarks...
Posted in:NewsWebsite PerformanceSearch Engine Optimization   Comments__

Bloomtools Canada Receives Franchisees' Choice Designation at CFA National Convention

Posted by Boaz Willinger
26
April 2017
Bloomtools Canada Receives Franchisees' Choice Designation at CFA National Convention
(Vaughan, Ontario) Monday, April 26, 2017 - Bloomtools Canada was honoured to be a recipient of the Franchisees' Choice designation on April 3, 2017 during the Gala Awards Presentation at the 26th annual Canadian Franchisee Association (CFA) National Convention in Niagara Falls, Ontari...
Posted in:NewsFranchisingBusiness Development   Comments__

Email Marketing Anti-Spam Guide

Posted by Boaz Willinger
24
March 2017
Email Marketing Anti-Spam Guide
In 2014 Canada introduced the CASL (Canada's Anti-Spam Legislation) with the purpose to emulate the American CAN-SPAM Act of 2003. The act was introduced to set standard rules for commercial emails. More specifically, the act was introduced to regulate any communication that may be a comme...
Posted in:NewsEmail MarkertingCustomer Engagement   Comments__

What Email Marketers Can Learn from Pokemon Go

Posted by Boaz Willinger
26
August 2016
What Email Marketers Can Learn from Pokemon Go
By now, you should be well aware of the Pokémon Go phenomenon. From homeowners suing the game developers for placing Pokéstops on their property, to what looks like half of New York City clamoring to catch an elusive Vaporeon, Pokémon Go is influencing user's beha...
Posted in:Social MediaNewsEmail MarkertingCustomer EngagementMobile Marketing   Comments__

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Why a Detailed SEO Performance Review Is Important For Your Business

Posted by Bloomtools Canada on 24 June 2021
Why a Detailed SEO Performance Review Is Important For Your Business
Your website is the most important marketing tools for your business and whether your website is the lifeblood of your business or it's just ...
Posted in:NewsWebsite PerformanceSearch Engine MarketingSearch Engine Optimization   Comments

The Unexpected Return of QR Codes

Posted by Bloomtools Canada on 15 June 2021
The Unexpected Return of QR Codes
First used in 1994 by a Japanese automotive company, QR codes have since been leveraged for a variety of purposes. QR (short for Quick Response) ...
Posted in:Behind the ScenesNews   Comments

The Importance of Receiving Google Reviews

Posted by Bloomtools Canada on 28 May 2021
The Importance of Receiving Google Reviews
Getting reviews from your customers and clients has always been a beneficial exercise for business, but today its importance is even greater. The...
Posted in:NewsCustomer Engagement   Comments
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