Posted in News

Email Marketing for Alexa: A Guide to Adaptation

Posted by Boaz Willinger
26
February 2019
Email Marketing for Alexa: A Guide to Adaptation
In December 2018, Amazon released an update for Alexa that added the ability to read and compose emails. That's right, Alexa will now not only read you your emails, but also let you compose replies with voice. It's compatible with Gmail, Outlook, Hotmail and Live, and will tell you the...
Posted in:NewsEmail MarkertingCustomer Engagement   Comments__

Google Chrome 68 - Putting the S in HTTPS

Posted by Boaz Willinger
28
May 2018
Google Chrome 68 - Putting the S in HTTPS
In October 2017 we told you about Google's wish to push more stringent security measures for its users by making SSL certificates mandatory.  In a statement this February, Google announced that a secure internet is coming our way in a month's time and explained what benchmarks...
Posted in:NewsWebsite PerformanceSearch Engine Optimization   Comments__

Bloomtools Canada Receives Franchisees' Choice Designation at CFA National Convention

Posted by Boaz Willinger
26
April 2017
Bloomtools Canada Receives Franchisees' Choice Designation at CFA National Convention
(Vaughan, Ontario) Monday, April 26, 2017 - Bloomtools Canada was honoured to be a recipient of the Franchisees' Choice designation on April 3, 2017 during the Gala Awards Presentation at the 26th annual Canadian Franchisee Association (CFA) National Convention in Niagara Falls, Ontari...
Posted in:NewsFranchisingBusiness Development   Comments__

Email Marketing Anti-Spam Guide

Posted by Boaz Willinger
24
March 2017
Email Marketing Anti-Spam Guide
In 2014 Canada introduced the CASL (Canada's Anti-Spam Legislation) with the purpose to emulate the American CAN-SPAM Act of 2003. The act was introduced to set standard rules for commercial emails. More specifically, the act was introduced to regulate any communication that may be a comme...
Posted in:NewsEmail MarkertingCustomer Engagement   Comments__

What Email Marketers Can Learn from Pokemon Go

Posted by Boaz Willinger
26
August 2016
What Email Marketers Can Learn from Pokemon Go
By now, you should be well aware of the Pokémon Go phenomenon. From homeowners suing the game developers for placing Pokéstops on their property, to what looks like half of New York City clamoring to catch an elusive Vaporeon, Pokémon Go is influencing user's beha...
Posted in:Social MediaNewsEmail MarkertingCustomer EngagementMobile Marketing   Comments__

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Blog Assessment Time: Is Yours Keeping Up?

Posted by Magali Rousseau on 13 January 2022
Blog Assessment Time: Is Yours Keeping Up?
A weekly or even monthly blog can be a real challenge to keep up. Ensuring that a blog is optimized, posting regularly and competing for the precio...
Posted in:Content MarketingBloggingWebsite PerformanceWebsite   Comments

Four Easy-To-Spot Signs of Bad Web Design

Posted by Magali Rousseau on 13 December 2021
Four Easy-To-Spot Signs of Bad Web Design
If you’ve designed and built your site yourself (congrats!), it’s been a long process. Chances are your eyes and brain are tired of loo...
Posted in:NewsBusiness DevelopmentBranding   Comments

Avoid These Common SEO Mistakes!

Posted by Bloomtools Canada on 8 November 2021
Avoid These Common SEO Mistakes!
The terms “white hat” and “black hat” conjure a fantasy universe where SEO writers battle it out in a winner-take-all fight...
Posted in:Search Engine OptimizationWeb Development   Comments
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