SEO vs. PPC : Choosing Your Online Marketing Path

Posted by Boaz Willinger
26
September 2017
SEO vs. PPC : Choosing Your Online Marketing Path
If you've been working on a marketing plan, you've probably heard that investing in your digital marketing is a must. Online marketing is cost effective, proven and measurable, making it a natural inclusion. But you've probably also heard the terms Search Engine Optimization&nb...
Posted in: Pay Per Click Search Engine Optimization Online Marketing   0 Comments

12 Easy SEO Tips to Boost your Website's Ranking

Posted by Boaz Willinger
30
August 2017
12 Easy SEO Tips to Boost your Website's Ranking
Everyone loves the creative aspect of putting together a brand new website. From choosing grand imagery to finding the right colour palettes, it's all fun and games until SEO enters the stage. Once the topic of SEO reaches the table, some squirm uncomfortably at this intangible concept. ...
Posted in: Content Marketing Website Performance Online Marketing   0 Comments

All You Need to Write a Blog

Posted by Boaz Willinger
27
July 2017
All You Need to Write a Blog
If you're already a Bloomtools customer, then you know that we reallllyyyy love blogs, and the value they serve for your business. It builds credibility for prospective clients by showcasing expertise and personality, it's perfect for SEO, and it provides practical content that keeps y...
Posted in: Content Marketing Blogging   0 Comments

15 Canada 150 Campaigns - Best of Emotional Marketing

Posted by Boaz Willinger
29
June 2017
15 Canada 150 Campaigns - Best of Emotional Marketing
With Canada Day around the corner, we've been taking note of some of the great marketing initiatives and awareness campaigns that are being pushed out. This year in particular has marked an interesting turn in marketing - a move from traditional advertising towards emotional advertising. ...
Posted in: Social Media Video Advertising Customer Engagement Branding   0 Comments

Defining Your Target Audience in 5 Easy Steps

Posted by Boaz Willinger
29
May 2017
Defining Your Target Audience in 5 Easy Steps
When it comes to capturing your target audience, it's interesting to note how some businesses capture more attention and interest than others. These businesses manage to capture their target audience because they focus their energies into the niche of that audience. Rather than trying ...
Posted in: Website Performance Customer Engagement Online Marketing   0 Comments

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The Top 3 Web Design Trends of 2019

Posted by Boaz Willinger
12
December 2018
The Top 3 Web Design Trends of 2019
New year, new website design trends. Make sure your next website features these in-demand web design trends of 2019, including the best web desi...
Posted in: Website Performance Website Web Development   0 Comments

6 Reasons Why Bloomtools is Your Perfect Web Partner

Posted by Boaz Willinger
14
November 2018
6 Reasons Why Bloomtools is Your Perfect Web Partner
We know the web world can be confusing with all kinds of buzz words being thrown around. During the discovery stage, lots of different companies...
Posted in: Behind the Scenes Web Development   0 Comments

How to Rank on Google: Understanding the SERP

Posted by Boaz Willinger
17
October 2018
How to Rank on Google: Understanding the SERP
Congratulations, you've launched your new website! Now what? The website development process is well documented and is so tightly organi...
Posted in: Content Marketing Website Performance Search Engine Optimization Online Marketing   0 Comments
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