Posted in Search Engine Optimization
23
September 2020
18 website updates to consider before reopening after COVID-19
Posted by Bloomtools Canada
)
Canadian businesses are starting to re-open again and now it's time to update your website with the information necessary to facilitate a successful reopening in the wake of COVID-19.
Your customers and clients will be looking to you to guide them, we want to make sure that you have ...
| Posted in:Search Engine OptimizationCustomer EngagementBusiness Development |
28
August 2020
What is E-A-T? (and Why it's important for SEO)
Posted by Bloomtools Canada
)
What Does the E-A-T Acronym Stand For?
The E-A-T acronym stands for Expertise, Authority and Trust, and was created by Google.
Your website's E-A-T involves some of the key factors that Google uses to measure how trustworthy your website or brand is in relation to how they answer to sea...
| Posted in:Search Engine MarketingInternet MarketingSearch Engine OptimizationBusiness Development |
29
July 2020
7 Reasons Your Business Should be Investing in Google Ads
Posted by Bloomtools Canada
)
Google Ads is Google's wildly successful online marketing prodigy, which revolutionized the pay-per-click (PPC) advertising sphere nearly two decades ago. If you haven't heard of Google Ads, you've no doubt seen one of their ads before - this tool is used by thousands of businesses ...
| Posted in:Search Engine MarketingInternet MarketingSearch Engine Optimization |
29
April 2020
SEO Health Check
Posted by Bloomtools Canada
)
What is an SEO Health Check?
A healthy website is vital to the online presence of your business. There's no doubt that maintaining a quick, error free and well optimised site can lead to long term traffic success. Technology is constantly changing, and a regular SEO health check (whether ...
| Posted in:Search Engine OptimizationWebsite Performance |
14
April 2020
Free Online Business Courses for Entrepreneurs | Bloomtools
Posted by Bloomtools Canada
)
As the world shifts beneath our feet and the business landscape drastically changes by the minute, there has never been a more unique opportunity for entrepreneurs to get familiar with small business best practices and techniques that are more relevant now than ever before.
Luckily, many busi...
| Posted in:Lead GenerationSearch Engine OptimizationPay Per ClickOnline MarketingBusiness Development |
 "Digital Marketing for Small Businesses in Canada: Where to Start")
 "Email Marketing Best Practices for 2026")
 "Five Ways to Write Great FAQs and Turn Website Visitors Into Customers")
