Posted in Search Engine Optimization

27
March 2019

Is Your Website SSL-Secured?

Posted
Is Your Website SSL-Secured?
Congratulations on your new website! It looks beautiful, reads well, and conveys everything you need it to. So are you finished? The answer is: It depends. Is your site SSL-Secured? If you're SSL-Secured (you have an SSL certificate) your website and any private information you'...
Posted in:NewsSearch Engine OptimizationOnline MarketingWebsiteWebsite Performance  Comments__
17
October 2018

How to Rank on Google: Understanding the SERP

Posted
How to Rank on Google: Understanding the SERP
Congratulations, you've launched your new website! Now what? The website development process is well documented and is so tightly organized that it's hard to get lost. The road to success is clearly laid out before you even begin and, depending on the package you've purchased f...
Posted in:Search Engine OptimizationOnline MarketingContent MarketingWebsite Performance  Comments__
19
July 2018

Why Google My Business is Essential to Small Business

Posted
Why Google My Business is Essential to Small Business
While internet users see nothing more than links and text on Google's search engine results pages (SERPs), marketers and small business owners see a digital battlefield. The clash for land (SERP space) between listings, websites, ads, maps, and text makes it difficult for small businesses ...
Posted in:Search Engine OptimizationMobile MarketingBusiness DevelopmentBranding  Comments__
28
May 2018

Google Chrome 68 - Putting the S in HTTPS

Posted
Google Chrome 68 - Putting the S in HTTPS
In October 2017 we told you about Google's wish to push more stringent security measures for its users by making SSL certificates mandatory.  In a statement this February, Google announced that a secure internet is coming our way in a month's time and explained what benchmarks...
Posted in:NewsSearch Engine OptimizationWebsite Performance  Comments__
26
March 2018

Alexa, How Does Voice Search Differ from Text Search?

Posted
Alexa, How Does Voice Search Differ from Text Search?
If you're a parent, Alexa or Google Home has probably made managing your family a little easier, from updating after-school shopping lists for your kids, to finding cheesy jokes to amuse said kids while you shop. If you're a kid, Alexa or Google Home has probably made annoying your...
Posted in:Search Engine OptimizationContent MarketingWebsite Performance  Comments__
27
December 2017

Organic SEO in 2018: 6 Trends to Keep An Eye On

Posted
Organic SEO in 2018: 6 Trends to Keep An Eye On
If one of your New Year's resolutions is getting your SEO in check and really focusing on improving that organic ranking, we've got some trends to keep an eye on if you're going to reach your digital goals like the boss you are. Organic search results is a topic some fear, othe...
Posted in:Search Engine OptimizationContent MarketingWebsite Performance  Comments__
18
December 2017

7 Google Tools that will Grow Your Business

Posted
7 Google Tools that will Grow Your Business
Save money, increase efficiencies and deliver better overall results for your website with these handy tools and apps from Google.   Google Chrome For years, there has been an ongoing debate as to which internet browser is 'the best'. For some internet users, the brows...
Posted in:Search Engine OptimizationBusiness DevelopmentWebsite Performance  Comments__
19
October 2017

SSL Certificates : Google's New Mandate

Posted
SSL Certificates : Google's New Mandate
  Google's never-ending push for security and serving relevant content has led them to push harder for website owners to secure their online properties. In September, Google rolled out an alert to site owners that haven't implemented SSL certificates stating that their website...
Posted in:Behind the ScenesSearch Engine OptimizationWeb DevelopmentWebsite Performance  Comments__

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When “Big Agency Thinking” Fails Small and Mid-Sized Businesses

Posted by Bloomtools Canada on 27 May 2026
When “Big Agency Thinking” Fails Small and Mid-Sized Businesses
There’s a familiar pattern that plays out in small and mid-sized businesses after they hire a “serious” agency.The pitch is polished. The str...
Posted in:Search Engine OptimizationCustomer EngagementBusiness Development   Comments

The Difference Between a Website That Looks Good and One That Grows Your Business

Posted by Bloomtools Canada on 20 May 2026
The Difference Between a Website That Looks Good and One That Grows Your Business
There’s a pattern that shows up again and again in small and mid-sized businesses.A company invests in a new website. It looks clean, modern, and...
Posted in:Search Engine OptimizationContent MarketingWeb Development   Comments

Simple Digital Marketing That Actually Works for Canadian SMBs in 2026

Posted by Bloomtools Canada on 12 May 2026
Simple Digital Marketing That Actually Works for Canadian SMBs in 2026
There’s a quiet problem happening in Canadian small and mid-sized businesses right now.Marketing has become too complicated.Not more effective. N...
Posted in:Search Engine MarketingSearch Engine OptimizationContent Marketing   Comments
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