Posted in Search Engine Optimization

10
February 2021

How to Start a Blog in 2021

Posted by Bloomtools Canada
How to Start a Blog in 2021
Starting a blog for your business can have a myriad of benefits. Blogs can attract new leads by helping build relationships with new visitors who may be looking to learn more about your product or service industry before deciding to purchase. They can build trust with your existing customer-bas...
Posted in:Content MarketingNewsBloggingSearch Engine Optimization  Comments__
26
January 2021

SEO Practices Do's & Don'ts

Posted by Bloomtools Canada
SEO Practices Do's & Don'ts
Search engine optimization (SEO) is a complex world which is constantly evolving, with changes that have made some techniques outdated and obsolete. Knowledge of the current techniques are key to a successful SEO plan. With that being said, we've compiled a list of the top do's and do...
Posted in:Search Engine Optimization  Comments__
17
December 2020

How to find keywords and add them to your website

Posted by Bloomtools Canada
How to find keywords and add them to your website
As a business owner you are told that you need to use keywords on your website to improve the organic search engine ranking. Unfortunately, some business owners either don't know why this is important or don't know how to do it to get the rankings that will bring in customers natur...
Posted in:Search Engine OptimizationBusiness Development  Comments__
23
September 2020

18 website updates to consider before reopening after COVID-19

Posted by Bloomtools Canada
18 website updates to consider before reopening after COVID-19
Canadian businesses are starting to re-open again and now it's time to update your website with the information necessary to facilitate a successful reopening in the wake of COVID-19. Your customers and clients will be looking to you to guide them, we want to make sure that you have ...
Posted in:Search Engine OptimizationBusiness DevelopmentCustomer Engagement  Comments__
28
August 2020

What is E-A-T? (and Why it's important for SEO)

Posted by Bloomtools Canada
What is E-A-T? (and Why it's important for SEO)
What Does the E-A-T Acronym Stand For? The E-A-T acronym stands for Expertise, Authority and Trust, and was created by Google. Your website's E-A-T involves some of the key factors that Google uses to measure how trustworthy your website or brand is in relation to how they answer to sea...
Posted in:Search Engine MarketingSearch Engine OptimizationInternet MarketingBusiness Development  Comments__

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What is SEO?

Posted by Bloomtools Canada on 23 August 2022
What is SEO?
Whenever this term is mentioned, others speak highly of its value and return on investment. What exactly is Search engine optimization? In this pos...
Posted in:NewsWebsite PerformanceSearch Engine MarketingSearch Engine OptimizationWeb Development   Comments

The Importance of SEO for being found on Google

Posted by Bloomtools Canada on 21 July 2022
The Importance of SEO for being found on Google
You hear a new acronym, quickly Google to find out what it means, only to be left without a full understanding. Luckily, the next time you hear the...
Posted in:NewsWebsite PerformanceSearch Engine MarketingSearch Engine Optimization   Comments

What do broken website links mean?

Posted by Bloomtools Canada on 17 June 2022
What do broken website links mean?
Imagine performing a search on a website only to be led to an error 404 page. Broken website links can lower your website rankings, harm your websi...
Posted in:Behind the ScenesNewsWebsite Performance   Comments
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