Instagram and Hashtags: The Online Marketing Tag Team
Posted by Boaz Willinger
on 16 January 2018
Hashtags, once referred to as the 'pound' symbol, began taking off on Twitter around 2006. Nowadays, hashtags are integral to any social media campaign strategy because they connect you to your target market. Currently, Instagram is the platform of choice for hashtags but they're a...
Posted in:Social MediaBranding |
Organic SEO in 2018: 6 Trends to Keep An Eye On
Posted by Boaz Willinger
on 27 December 2017
If one of your New Year's resolutions is getting your SEO in check and really focusing on improving that organic ranking, we've got some trends to keep an eye on if you're going to reach your digital goals like the boss you are.
Organic search results is a topic some fear, othe...
Posted in:Content MarketingWebsite PerformanceSearch Engine Optimization |
7 Google Tools that will Grow Your Business
Posted by Boaz Willinger
on 18 December 2017
Save money, increase efficiencies and deliver better overall results for your website with these handy tools and apps from Google.
Google Chrome
For years, there has been an ongoing debate as to which internet browser is 'the best'. For some internet users, the brows...
Posted in:Website PerformanceSearch Engine OptimizationBusiness Development |
The 3 Cardinal Rules to a Successful Website
Posted by Boaz Willinger
on 27 November 2017
With Canadians visiting an average of 3,238 unique websites a month, having a web presence that supports your business and puts your best foot forward is essential. Your website is your 24 hour-a-day billboard that (unlike your staff) works relentlessly for you.
Some businesses don...
Posted in:BloggingWebsite PerformanceBusiness DevelopmentWebsiteBranding |
Comparative Advertising: Samsung & Google Sprinkle in Humour
Posted by Boaz Willinger
on 20 November 2017
You're probably familiar with the long running jabs Pepsi has taken at Coca-Cola over the last 4 decades, but did you know that this type of 'advertising' has a name?
Comparative advertising takes a particular product and mentions the competition by name to showcase the competi...
Posted in:Video AdvertisingBranding |